Creative Director

Creative Director

The Creative Director is a visionary leader responsible for overseeing the development and execution of innovative creative strategies that elevate the GameStop brand across all platforms. This role will lead a multidisciplinary creative team, including designers, copywriters, and content creators, to deliver best-in-class creative solutions that drive brand awareness, customer engagement, and sales. The ideal candidate is a strategic thinker, a collaborative leader, and a hands-on creative professional with a deep understanding of both digital and traditional marketing channels.

This position will sit onsite five days a week in Grapevine, TX.

Key Responsibilities

• Lead and inspire the creative team to produce compelling, on-brand visuals, campaigns, and messaging across digital, print, in-store, and social channels.
• Develop and implement creative strategies that align with GameStop's business goals, brand positioning, and customer insights.
• Drive creative ideation for marketing campaigns, ensuring consistency, innovation, and effectiveness in delivering key brand messages.
• Oversee the design and production of marketing materials, including website assets, email campaigns, advertising, product packaging, and video content.
• Collaborate closely with cross-functional teams, including Marketing, Merchandising, E-Commerce, and Product teams, to ensure creative execution supports business objectives.
• Maintain the GameStop brand guidelines and ensure all creative assets meet quality standards and brand consistency.
• Work with external agencies, freelancers, and vendors to manage outsourced creative projects as needed.
• Analyze campaign performance and customer feedback to refine creative strategies and deliver measurable results.
• Foster a culture of creativity, collaboration, and professional growth within the creative team.

Qualifications

• Bachelor's degree in Graphic Design, Advertising, Marketing, or a related field (Master's degree a plus).
• 8+ years of experience in a creative leadership role, preferably in retail, gaming, or consumer brands.
• Proven experience leading and managing creative teams, including designers, writers, and content producers.
• Exceptional portfolio showcasing innovative creative work across multiple channels, including digital, print, and video.
• Strong understanding of brand strategy, storytelling, and creative development processes.
• Proficiency in Adobe Creative Suite, design tools, and other industry-standard creative software.
• Experience with Figma is preferred.
• Experience in video production, motion graphics, and social media content creation is a plus.
• Excellent communication, presentation, and organizational skills.
• Ability to think strategically and translate business objectives into compelling creative solutions.
• Strong project management skills with the ability to manage multiple projects and deadlines simultaneously.
• Passion for gaming, pop culture, and the GameStop brand is highly desirable.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.