Home Care Business Development Representative - Manhattan

Job Description

Job Description

Home Care Business Development Representative - Downstate Counties

Company: Rockaway Home Care
Location: Downstate NY / Field-Based
Service Area: Manhattan

Position Type: Full-Time

We are seeking a motivated and outgoing Marketing Representative to join our team at Rockaway Home Care. As a Marketing Representative, you will play a critical role in building relationships with referral sources, educating community partners and families about our services, and generating new referrals to help grow our agency's client base.

About the Opportunity

At Rockaway Home Care, we are dedicated to providing compassionate, high-quality care to patients in their homes and communities. Our marketing team is essential in helping families and referral partners understand the services we provide and how we can support their loved ones. If you are passionate about healthcare, community outreach, and building meaningful relationships, we would love to hear from you.

Key Responsibilities:

• Build and maintain relationships with referral sources throughout assigned counties

• Visit hospitals, clinics, senior centers, community organizations, physician offices, rehab centers, nursing homes, and other potential referral partners

• Educate community partners and families about Rockaway Home Care services

• Generate new referrals and help grow the agency's client base

• Represent Rockaway Home Care professionally at community events, meetings, and outreach opportunities

• Track outreach activity, leads, referrals, and follow-up communication

• Work closely with the office, intake, and care teams to support smooth referral transitions

• Identify new business development opportunities in assigned territories

• Maintain strong knowledge of home care services and company programs

• Support community engagement and brand awareness efforts

Requirements:

• Prior marketing, sales, business development, or community outreach experience preferred

• Home care, healthcare, MLTC, Medicaid, Medicare, or community-based service experience preferred

• Strong communication and relationship-building skills

• Comfortable traveling throughout assigned Downstate counties

• Valid driver's license and reliable transportation preferred

• Self-motivated, organized, and able to work independently in the field

• Professional, friendly, and comfortable speaking with referral partners and families

• Ability to track activity and follow up consistently

• Must meet all company hiring and onboarding requirements

Preferred Qualifications:

• Existing relationships with healthcare or community referral sources

• Experience working with MLTC plans, Medicaid populations, senior care, or home care services

• Bilingual skills are a plus

• Strong networking and presentation skills

• Familiarity with Downstate NY healthcare/community resources

Benefits of Working With Us:

• Competitive compensation

• Health insurance

• Dental insurance

• Vision insurance

• Paid time off

• 401(k) plan

• Transit benefits and dependent care accounts

• Verizon Wireless and mobile internet discounts

• Supportive team culture

• Opportunities for advancement

Why Rockaway Home Care?

Rockaway Home Care is a nonprofit 501(c)(3) home care agency dedicated to providing high-quality, compassionate care to patients in their homes and communities. We believe strong community relationships are key to helping more families access the care and support they need.

Apply today to join Rockaway Home Care as a Marketing Representative.

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