Marketing Operations Specialist

Job Description

Job Description

Job Title: Product Flow Specialist

Duration: 6 months – possibility of extending

Shift: Hybrid – 3 days on site Monday-Wednesday, WFH Thursday, Friday

 

The person in this role is responsible for executing the downstream documental process for chosen brands at Regional level, ensuring accuracy, respecting timing and priorities, with the objective of delivering the right product on time for their assigned category.

The person in this role executes all process activities related to the documental flow, as per defined timings and priorities, ensuring a timely and accurate completion of each step and item, providing dedicated and proactive tracking of the projects and escalating criticalities. They work with Marketing teams to receive timely and complete inputs on the planned projects and supports them about deadlines and needed actions.

Main Responsibilities :

• Regular interaction/meetings with Marketing Teams to collect information about portfolio, planned/upcoming activities and creation of needed Product code (i.e. definition of SKU list for the set-up of the cockpit, verification of the needed data, highlighting to Marketing when a PDP brief is needed etc.)
• Specific focus on Unicode creation (i.e. agreement with Marketing teams, careful check of parameters)
• Creation of Product code according to the defined Group calendars and priority clusters for the Area (main interaction with DPM-Tec for queries, technical information and possible issues related to RDP1 approval)
• Creation of the Project configuration linking the Product code to the Artwork according to the defined Group calendars and priority clusters for the Area (main interaction with Marketing to define RDP2 details, and Local Documentation Unit at plant level for queries, technical information and possible issues related to RDP2 approval)
• Monitoring of timings for correct Project Configuration execution, highlighting possible criticalities to the supervisor.
• Systematic check of the cockpit to identify codes with no plans (follow up with Marketing and/or demand planners to delete redundant codes and/or have plans inserted)
• Assessment and organization of general information impacting artwork creation (i.e. restyling’s, technical changes, text changes etc.). Interaction with Template Team, Technical Documentation team, Global Marketing team, Legal Teams – as per need, when clarification or further information is needed.
• Regular interaction/meetings with Marketing Teams to assess the artworks which need to be created (i.e. information on planned activities, promos, creative agencies etc.), proactive check of the needed trade units.
• Definition of language clusters, identification of unification opportunities, execution of wider unification projects at Area level.
• Support to Marketing and/or direct execution of template requests (i.e. insertion of the request in the system, follow up on the development, answering queries etc., interaction with Template Team and PG – as per need)
• Creation of Artwork and artwork briefs, management of the artwork approval process (checking and setting up approval loops, answering queries coming from Repro Agencies, BUs, Legal Teams, Graphic Chain etc.)
• Coordination with the Repro Planners to monitor artwork execution of priority clusters/critical items, monitoring as per need “last mile” activities in the process (repro order, repro execution, packaging delivery – interfacing with Repro Planners and Central Material Management)

Who we are looking for :

• Knowledge of marketing concepts and specifically of Ferrero products, culture and organization.
• Knowledge of MS Office and IT systems (including SAP) for data input and data retrieve.
• Knowledge of processes and functions related to the Product Flow within the Group.
• Strong communication skills and proactive attitude in order to build and keep good relationships between all actors involved in coordinating activities.