Social Media Marketing Specialist

Social Media Specialist

LHH is seeking a Social Media Specialist for our client in the entertainment space. This is an exciting opportunity for a highly creative, social-first professional who can develop strategy while also jumping in to capture and create content in the moment.

This role will support social media efforts across a wide variety of music genres, events, and initiatives in the Nashville market. The ideal candidate is equally comfortable planning ahead and pivoting quickly when an unexpected content opportunity comes up. We are looking for someone who genuinely enjoys being around people and can confidently approach artists and other talent, conduct interviews, capture compelling iPhone content, and turn it around quickly for social.

Responsibilities

• Develop and execute social media strategies across Instagram, TikTok, Facebook, X, LinkedIn, YouTube, and emerging platforms
• Create engaging social content across a variety of music genres, audiences, events, and cultural moments
• Capture real-time photo and video content using an iPhone at events, performances, interviews, and other live activations
• Confidently approach and interview artists and talent to create authentic, engaging social-first content
• Identify timely content opportunities and pivot quickly based on events, trends, and what is happening in the moment
• Own content from idea through execution, including planning, capturing, editing, writing social copy, publishing, and optimizing
• Maintain social and editorial calendars while balancing planned campaigns with fast-turn content
• Support on-site social coverage at Nashville-area events and other key activations
• Develop behind-the-scenes, interview-driven, event-based, and short-form video content
• Engage with online communities and help foster meaningful audience interaction across social channels
• Monitor content performance and use insights to continuously improve social strategy and creative
• Partner cross-functionally with internal stakeholders and external partners to support broader marketing initiatives
• Stay current on social trends, platform changes, emerging formats, and new opportunities for audience engagement

Qualifications

• 2+ years of professional experience in social media, digital marketing, content creation, or a related area
• Experience within music, entertainment, media, lifestyle, or another highly content-driven environment preferred
• Strong understanding of major social platforms and how content should be adapted for each
• Comfortable capturing high-quality, social-first content on an iPhone
• Strong interviewing and communication skills with the confidence to approach artists and talent in live environments
• Ability to edit short-form video and photo content using tools such as Adobe Creative Suite, Canva, CapCut, Final Cut Pro, or similar
• Experience using social media analytics, publishing, or listening tools
• Strong writing skills with an understanding of social voice, storytelling, and audience engagement
• Ability to work quickly and make smart content decisions in real time
• Highly organized with the ability to manage multiple priorities in a fast-moving environment
• Collaborative, outgoing, adaptable, and comfortable working with a wide variety of personalities
• Bachelor’s degree in marketing, communications, or a related field preferred; equivalent professional experience may be considered
• Bilingual English/Spanish skills are a plus
• Ability to attend events and work occasional evenings and weekends as needed
• Ability to travel periodically for event coverage

Location

Nashville, TN

Employment Type

Full-Time

Compensation

$50,000-$60,000 annually

Final compensation will depend on experience, qualifications, and other relevant factors.

Benefits

Benefit offerings may include medical, dental, and vision insurance, retirement benefits, paid time off, and other employee benefits. Additional details will be provided during the interview process.

Compliance Statement

Equal Opportunity Employer/Veterans/Disabled

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The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:

• The California Fair Chance Act
• Los Angeles City Fair Chance Ordinance
• Los Angeles County Fair Chance Ordinance for Employers
• San Francisco Fair Chance Ordinance