Marketing Lead
$150k - $240kClera
About the Role This is a hands-on, end-to-end marketing leadership role at a seed-stage AI platform built for the hospitality industry. You will own the full marketing function, spanning product marketing and demand generation, using AI tools to achieve the output of a full team. This role sits at the center of growth and has direct impact on pipeline and brand.
What You'll Do
What You'll Do
- Build product positioning and develop the marketing site, including solutions pages tailored to different customer segments.
- Create video content, use cases, and webinars that showcase product value.
- Conduct competitor analysis across the hospitality and broader AI landscape.
- Own the blog, design assets, and experiments with media formats like newsletters, podcasts, and influencer partnerships.
- Execute field marketing campaigns including city-wide activations, in-person events, conferences, and relationship dinners.
- Develop and amplify founder thought leadership on LinkedIn and other channels.
- Design and optimize paid ad campaigns with creative direction.
- Refine signup funnels and build lead generation into a scalable, tightly-targeted machine.
- 5 or more years in B2B SaaS or AI company marketing, with demonstrated ownership of end-to-end campaigns from positioning through execution.
- Experience building and executing paid acquisition campaigns with measurable conversion metrics.
- Hands-on experience across both inbound channels (SEO, content, LinkedIn) and outbound channels (events, field marketing, direct outreach).
- Strong portfolio showing product marketing, content creation, events, and demand generation work.
- Experience creating positioning and messaging for technical or complex products.
- Familiarity with marketing analytics, conversion funnel optimization, and A/B testing.
- Background at a fast-growing company at Series A to C stage running multiple concurrent marketing experiments.
- Comfort experimenting with emerging channels such as newsletters, podcasts, or influencer partnerships.
- No hospitality background required; ability to learn the vertical quickly is what matters.
- Base salary: $150,000 to $240,000
- Equity: 0.20% to 0.75%
- Comprehensive health insurance and 401(k) match
- Visa sponsorship is not available for this role
Vacancy posted 2 days ago
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