Marketing Operations Specialist

What you’ll do A Marketing Operations Specialist at Yooz is in charge of streamlining and optimizing marketing processes while supporting the Regional Marketing team in operational activities. Emailing operations Manage Yooz email marketing platforms (HubSpot or equivalent) Build mailing lists and exclusion lists Program email campaigns, landing pages, webinar workflows, and replay follow-ups Track and analyze performance of email campaigns Database management Integrate data into the CRM (Salesforce or equivalent) and optimize usage practices Perform quality checks on purchased databases and analyze performance Manage integration and reactivation workflows for disengaged prospects Act as the single point of contact for lead integration with the Application Manager Process improvement & tool management Ensure operational processes are followed and optimized for performance tracking Research and evaluate new tools to improve web interaction and lead conversion What you’ll need Knowledge of various marketing tools / CRM / no-code automation Proficiency in Reports and Dashboards (Salesforce / HubSpot) Understanding of Lead Journey Understanding of Lead Scoring Ability to prioritize requests / Manage complex, multi‑channel projects Knowledge of the marketing and data stack, with the ability to challenge the status quo, improve processes, and sell the project Knowledge and application of tracking principles (GA4, UTMs, etc.), as well as CRO What you’ll get Security from day one Base salary + performance‑based bonus 401(k) with employer match Health, dental, and vision coverage starting your first full month Life insurance, short‑ and long‑term disability Paid parental and sick leave Time to recharge Generous paid time off + 11 paid holidays Free monthly lunches, happy hours, and wellness classes One paid day a year to volunteer (“Yooz Cares Day”) Room to grow Company‑wide performance trips (“Yooz Achievers Klub”) Regular offsites, learning sessions, and cross‑team events Extras that make a difference Pet insurance Employee discount program At Yooz, we believe in working with integrity, striving for excellence, and being driven by a shared, customer‑centric ambition. We foster a culture of innovation and prioritize our people — empowering every team member to grow, connect, and make a meaningful impact. We’re a dynamic, international team that thrives on startup energy — without the layers of big tech bureaucracy. Diversity & inclusion Yooz is an equal opportunity employer. We value diversity and create a welcoming environment for people of all backgrounds. If you need accommodations during the hiring process, just let us know — we’re happy to help. #J-18808-Ljbffr