Software Engineer III

Software Engineer IIILocation: RemoteDuration: 6 MonthsPrimary Responsibilities:Develop and maintain deep links for paid campaigns, influencer attribution, referrals, and off-platform channels, incorporating optimized targeted routing solutions.Construct custom audience data tables derived from cross-app user behavioral metrics and integrate them with advertising platform infrastructure.Implement and maintain conversion tracking mechanisms (advertising pixels) within user onboarding flows to enable real-time campaign optimization based on funnel behavior.Support targeted marketing email initiatives by mapping user behavioral signals into defined audience parameters.Execute end-to-end growth and promotional experimentation.Key Required Competencies:Deep Linking and Mobile Attribution: Expertise in developing and managing campaign links across web and mobile applications.SQL and Data Pipelines: Proficiency in constructing audience segmentation tables from complex behavioral datasets.Advertising Platform Integration: Proficiency with conversion pixels, custom audience integrations, and campaign tracking architectures.Backend or Full-Stack Engineering: Demonstrated skill in Python Alongside Hack/PHP, Java, or JavaScript.A/B Testing and Experimentation Frameworks: Experience in designing, executing, and evaluating growth experiments.Must-Have Skills:Deeplinking, campaign tracking and attribution at consumer scale (App Links / Universal Links, iOS/Android/web, URL parameter taxonomies, click-to-conversion attribution)Marketing data and audience engineering — strong SQL, behavioral signal tables, scheduled pipelines, syncing custom audiences into an ads platform or CDPGrowth marketing platform engineering with a proven track record partnering directly with marketing teamsNice-to-Have Skills:Lifecycle messaging and personalization — marketing automation platform integration (SFClient, Braze, Iterable or equivalent), journey/trigger config, API-driven personalizationEmail marketing with ML propensity and personalization layersBig-tech / large consumer-platform background; dashboarding and self-serve tooling for non-engineers