Product Marketing Manager

Own worldwide business performance for assigned products throughout the active lifecycle Develop lifecycle strategies for introductions, portfolio optimization, upgrades, transitions, and end-of-life/end-of-support planning Monitor product health, business performance, customer adoption, and market dynamics to identify risks and opportunities Drive portfolio actions that improve profitability, customer value, and competitive position Gather and synthesize customer, regional, partner, and competitive insights Lead Voice of Customer activities and translate feedback into product enhancements, roadmap recommendations, and business actions Develop business cases and recommendations for portfolio investments, upgrades, feature enhancements, and commercial initiatives Track product performance metrics including placements, usage, profitability, customer satisfaction, and market share indicators Partner with finance and business teams on forecasting, pricing recommendations, profitability improvements, and business planning Serve as the worldwide business lead for assigned products in collaboration with regional teams Enable regional teams through positioning, messaging, competitive guidance, product updates, and customer-facing materials Lead portfolio reviews and current product business forums Lead cross-functional initiatives involving R&D, Operations, Supply Chain, Regulatory, Services, Finance, Sales, and Marketing Influence roadmap priorities and engineering investments Coordinate launch readiness and operational execution for product enhancements, upgrades, and market releases Monitor competitor products, strategies, pricing, and market activities Develop competitive positioning and differentiation strategies Represent HP at customer engagements, industry events, analyst interactions, and executive briefings Communicate technical and business concepts to executive stakeholders, customers, and partners Requirements Bachelor's degree in Engineering, Marketing, Business, or related field 7-10 years of experience in product management, product marketing, business management, or related commercial leadership roles Experience managing product portfolios, lifecycle strategies, or business performance in a global environment Demonstrated experience working directly with customers, sales organizations, and cross-functional product development teams Experience in commercial, industrial, or digital printing markets strongly preferred Strong product and portfolio management expertise Proven ability to manage products throughout the lifecycle, from launch through end-of-life Strong business and financial acumen, including forecasting, pricing, profitability analysis, and business case development Excellent stakeholder management and cross-functional leadership skills Demonstrated ability to influence without direct authority across a global organization Strong market analysis, customer insight, and competitive intelligence capabilities Excellent verbal, written, and presentation skills Strong problem-solving and decision-making skills with an execution-oriented mindset Ability to connect strategy with operational rigor and day-to-day business management Experience developing product positioning, value propositions, and customer-facing messaging Knowledge of commercial or industrial printing technologies, workflows, and market dynamics preferred Willingness to travel 25% Relocation willingness Core Competencies Demonstrates strong product and portfolio management expertise with a focus on lifecycle strategies, business performance, and customer insights. Proven ability to influence cross-functional teams and drive profitability through effective product positioning and market analysis. Highest-signal resume keywords Product Management Portfolio Management Business Performance Analysis Market Analysis Stakeholder Management Hard Skills Lifecycle Strategies Business Case Development Forecasting Pricing Analysis Profitability Analysis Product Positioning Competitive Intelligence Customer Insight Commercial Printing Knowledge Decision-Making Soft Skills Cross-Functional Leadership Excellent Communication Problem-Solving Influencing Without Authority Execution-Oriented Mindset Industry Keywords Commercial Printing Industrial Printing Digital Printing Market Dynamics Customer Engagement #J-18808-Ljbffr