Campaign Operations Manager

Company OverviewDocusign brings agreements to life. More than 1.8 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using the Docusign AI-native IAM platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).What you'll doThe Campaign Operations Manager is responsible for defining, documenting, and optimizing key workflows needed to launch integrated campaigns at scale. This role requires a blend of expertise across customer data platforms (CDP), marketing automation platforms and campaign analysis. This individual will work with Global Demand Programs teams, Field Marketers, Web Marketing, and other cross-functional stakeholders to drive demand generation and improve campaign productivity. The ideal candidate is an expert in problem solving but also has a business-oriented vision and is able to understand how operational roles solve everyday business needs.This position is an individual contributor role reporting to the Sr Manager, Marketing Operations.ResponsibilityPartner with marketers and translate business strategy into scalable and dynamic campaign builds. Develop automated orchestration workflows that trigger personalized messaging across the digital ecosystemCreate and maintain templates that improve campaign efficiency and accuracy, including emails, landing pages, forms, segments, and reports. Drive technical enhancements recommendations with MarTech to improve the efficiency and accuracy of our campaign buildsDocument, challenge, and refine MAP and IPC processes, programs and proceduresMonitor and report on effectiveness metrics related to tactics and programs managed by the MAP, IPC and related applications. Ability to troubleshoot data and campaign related issues with a focus on efficiency and reliabilityEnforce a best in class marketing database through the normalization and upload of contact data into the MAP and CDPEducate business partners on how to achieve marketing objectives leveraging MarTech stack while upholding internal standards, industry best practices, and Docusign’s commitment to global trustJob DesignationHybrid:Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.What you bringBasicBA/BS degree or equivalent work experienceExperience with HTML, CSS, responsive email and web designExperience with marketing techniques and campaign lifecycle5+ years of relevant marketing experiencePreferred2+ years of campaign execution experience using Iterable (or similar marketing automation platform)Experience with CRM systems and other sales toolsExperience with Event technology such as Swoogo, Brightcove, and ZoomExperience with building audiences through a Customer Data Platform (CDP)Experience with dashboard reporting through technology such as Qlik, Tableau, MixpanelStrong verbal and written communication skills with the ability to translate business requirements into technical specificationsDemonstrated project management expertise, including the ability to accurately specify project timeframes, dependencies and risk factors working with partners in multiple timezonesAdvanced Microsoft Excel skills with a passion for metrics driven marketingWage TransparencyPay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.Based on applicable legislation, the below details pay ranges in the following locations:Illinois: $101,400.00 - $139,425.00 base salaryThis role is also eligible for the following:Bonus: Sales personnel are eligible for variable incentive pay dependent on their achievement of pre-established sales goals. Non-Sales roles are eligible for a company bonus plan, which is calculated as a percentage of eligible wages and dependent on company performance.Global benefits provide options for the following:Paid Time Off: earned time off, as well as paid company holidays based on regionPaid Parental Leave: take up to six months off with your child after birth, adoption or foster care placementFull Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employmentRetirement Plans: select retirement and pension programs with potential for employer contributionsLearning and Development: options for coaching, online courses and education reimbursementsCompassionate Care Leave: paid time off following the loss of a loved one and other life-changing eventsWork Authorization Notice: Please note that we do not provide visa sponsorship or immigration support for this position. Applicants must already be authorized to work in the United States on a full-time, permanent basis without the need for current or future sponsorship.Life at DocuSignWorking hereDocusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At Docusign, everything is equal.We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.AccommodationDocusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at View email address on click.appcast.io you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at View email address on click.appcast.io for assistance.Applicant and Candidate Privacy NoticeStates Not Eligible for EmploymentThis position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.EEO StatementIt's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.EEO Know Your Rights posterJob SummaryLocation: US-IL-ChicagoCategory: Marketing & CommunicationsPosition Type: Regular