Product Marketing Manager

Product Manager - Hybrid in East Windsor, NJ Division Overview Acrotech Biopharma Inc. was formed as a global platform to commercialize innovative proprietary medications. The company aims to launch scientifically advanced products to address unmet needs and deliver value to patients as well as all healthcare stakeholders. Acrotech aspires to be a patient-focused, research-based organization that strives to launch treatments that are accessible to patients who need them. Acrotech is expanding! Our company focuses on three key areas: oncology, dermatology, and biosimilars. We are currently building out a new Dermatology Business Unit to launch ADQUEY™ a novel treatment for mild to moderate Atopic Dermatitis. We are seeking a Product Manager, Dermatology Marketing, to lead our launch. This is a great time to join Acrotech. We are seeking talented leaders to grow our organization. Here you won't be just a number, but a key contributor who will make a significant impact on our organization and the patients we support. Job Overview We are seeking a strategic, collaborative, and results-driven Product Manager to play a key role in shaping and executing the commercial strategy for this important launch. This is an exceptional opportunity to make a meaningful impact by helping bring an innovative therapy to market and working alongside cross-functional teams to drive successful commercialization. Responsibilities Assist in the development and execution of brand strategy and tactical marketing plans. Support all phases of product launch planning and commercialization. Partner with cross-functional teams, including Sales, Medical Affairs, Market Access, Regulatory, Legal, and Commercial Operations. Analyze market trends, competitive intelligence, customer insights, market research and brand performance to inform strategic decisions. Develop customer segmentation, positioning, and messaging strategies. Create promotional campaigns and marketing materials in partnership with internal teams and agency partners. Support sales force readiness through training materials, sales tools, and launch communications. Manage agency relationships, marketing budgets, and project timelines. Monitor KPIs, sales performance, and market share to optimize brand performance. Effectively manage assigned budget, ensuring projects are delivered on time and within budget. Ensure consistent pull-through of brand strategy across marketing projects. Demonstrate expertise of the clinical data for the assigned product, the disease state, the competitors, and the market landscape. Work with the Thought Leader Liaison (TLL) Team to optimize engagements with KOLs and advocacy groups. Ensure marketing activities and materials adhere to all applicable laws and guidelines, working with Compliance and the PRC (Promotional Review Committee) approval process. Qualifications - Skills & Requirements 3-7+ years of pharmaceutical marketing or product management experience is required. Dermatology experience is preferred. Pharma sales experience is preferred. Experience supporting or leading a pharmaceutical product launch is highly desirable. Strong analytical, communication, and project management skills. Demonstrated ability to collaborate across multiple functional teams in a fast-paced environment. Knowledge of pharmaceutical compliance and commercial best practices. Ability to travel up to 30%. Demonstrated strategic thinking, presentation skills, attention to detail, and organizational skills. Proven ability to collaborate and communicate effectively with others, including senior leaders. Must be innovative and proactive with a demonstrated track record of completing projects with minimal supervision. Must be comfortable in a start-up environment where priorities can change rapidly. Must have a strong knowledge of US Regulatory/Compliance guidelines that govern pharmaceutical promotion. Proficient with MS Office Suite. The role will be based at Acrotech Headquarters in East Windsor, NJ, with one (1) day a week remote. Education & Experience Bachelor's degree in Business, Marketing, Life Sciences, or a related field; MBA is a plus. Annual Bonus Long-term Incentive Plan Medical and Rx Benefits: choice of four medical plans through Horizon. Rx automatically provided with medical benefits Dental Benefits with three dental plan options through CIGNA Vision Plan with two plan options through VSP Life Insurance, Basic Life and AD&D and Supplemental Life Insurance Disability Insurance, Voluntary Short-Term Disability and State Disability Long-Term Disability (LTD), State (short-term) disability - where applicable FSA (Flexible Spending Accounts) - Both Health Care & Dependent Care Available HSA (Health Savings Account) 401(k) Plan - Through Fidelity / Employer Match / fully vested after 3 years Employee Assistance Program (EAP) - 100% Confidential and 100% company-paid Critical Illness and Accidental Insurance Legal and Identity Theft Insurance Paid Time Off - Paid vacation, PTO, Holiday What We Offer Opportunity to contribute to a high-profile product launch. Collaborative and innovative work environment. Competitive compensation and comprehensive benefits. Professional growth and career development opportunities. If you're passionate about bringing innovative therapies to patients and have experience in pharmaceutical marketing-particularly in dermatology-we'd love to hear from you. Notice To Recruitment Agencies Please note that we are not accepting unsolicited resumes or proposals from recruitment firms or agencies for this position. Thank you for your understanding. Compensation Min $140,000.00/Yr. Max $150,000.00/Yr. Physical Requirements OFFICE POSITION - While performing the duties of this job the employee is required to: Stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone keyboard reach, stoop kneel to install computer equipment Specific vision abilities required by this job include close vision requirements due to computer work Light to moderate lifting is required Moderate noise (i.e. business office with computers, phone, and printers, light traffic). Ability to sit at a computer terminal for an extended period of time Sedentary work Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Additional Physical Requirements No Additional Requirements Category III: Tasks involve no exposure to blood, body fluids or tissues. Category I tasks are not a condition of employment. #J-18808-Ljbffr