Negotiator, Digital Investment
$50.07k - $73.94kDigitas North America
Zenith Agency Job Opportunity
Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. Our goal is to achieve commercial marketing success. Every day we work on challenging business and communication issues, in partnership with great client marketing teams.
Job Title: Digital Campaign Manager
This position requires a highly motivated person to lead the day-to-day execution activating digital strategic plan development and all aspects of implementation.
- Assist with planning and implementation for client accounts across digital components for clients in the B2B/Retail sector
- Plays a leading role in all aspects of campaign management including vendor liaison and reporting
- Assist in presentation of data, insights and media to clients comfortable with presenting plans both internally and to clients
- Intimate knowledge of consumer habits & touchpoints, i.e. digital mobile, social, video
- Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value using data to craft actionable insights
- Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
- Assist Supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
- Draw actionable insights off syndicated data from partner reporting, ad serving reports, and dashboard data
- Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
- Create dynamic presentations that effectively communicate to our clients
- Maintain a knowledge of all ad serving platforms across platform: IAS, DoubleVerify
- Prepare and deliver buying and or digital trafficking specs and guidelines
- Continuously search for opportunities to be positive and to share the positive side to every situation
- Have general knowledge and strong foundation on the digital ecosystem to be able to work both independently and collaboratively across the day to day
Qualifications
B.A. or B.S., preferably in Marketing, Advertising, or Data Science
1+ years of media buying/planning experience
Agency experience highly preferred
Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person
Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-through skills
Must have strong analytical, research, and quantitative skills
Must be hard-working, resourceful and thrive in a fast-paced environment
Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc
Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: USD $50,065.00 - USD $73,944.00/Annually.
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