Senior Social Media Manager

Description

was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at for more information.

D.R. Horton, Inc. is currently looking for a Senior Social Media Manager . The right candidate is responsible for the strategy, execution, and performance of paid and organic social media programs across national and multi-market operations. This role oversees media investment, creative alignment, and performance measurement to support demand generation, lead acquisition, and brand awareness objectives.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Develop and implement social media strategies across paid and organic channels to support marketing and business objectives

• Establish and manage media investment strategies, including budget allocation, forecasting, and performance optimization across platforms

• Oversee campaign execution and scaling across national and local markets while maintaining performance standards and governance

• Direct testing strategies across creative, audience targeting, bidding, and landing pages to improve campaign effectiveness

• Oversee organic social programs, including content planning, publishing, and community engagement

• Partner with creative and marketing teams to ensure development of platform-appropriate, performance-driven content

• Establish and maintain performance measurement frameworks, including KPI tracking, reporting, and attribution alignment

• Evaluate and implement new platforms, tools, and processes to improve program performance and scalability

• Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company

Qualifications

Education and/or Experience

• Bachelor’s degree in Marketing, Business, Communications, or related field

• 8–12+ years of experience in social media marketing, including paid social and performance marketing

• Experience managing media budgets and leading teams

• Advanced skills in campaign management, performance analysis, and budget optimization

• Ability to translate campaign data into actionable strategies and business recommendations

• Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications

• Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision

• The noise level is generally moderate

Preferred Qualifications

• Experience across major social platforms

• Experience with performance analytics, testing methodologies, and attribution models

• Experience in multi-market or distributed business environments

Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:

• Medical, Dental and Vision

• 401(K)

• Employee Stock Purchase Plan

• Flex Spending Accounts

• Life & Disability Insurance

• Vacation, Sick, Personal Time and Company Holidays

• Multiple Voluntary and Company provided Benefits

Build YOUR future with D.R. Horton, America’s Builder. #WeBuildPeopleToo

Job

: Marketing

Primary Location

: TX-Arlington

Organization

: Corporate

Schedule

: Full-time

Job Posting

:May 12, 2026, 2:34:45 PM