Marketing and Event Specialist

Marketing And Event Specialist

The Marketing and Event Specialist plays a crucial role in planning, coordinating, and executing marketing campaigns and events to promote and represent the organization. The role is responsible for overseeing events that enhance brand visibility, engage the target audience, and align events with the broader marketing goals. This role requires strong organizational and project management skills, creativity, and the ability to thrive in a fast-paced and dynamic environment.

Roles And Responsibilities

Marketing

• Collaborates with marketing team to identify target audiences and develop campaigns that engage, inform, and motivates clients
• Develops expertise on Arete's capabilities, differentiation, and messaging to core audiences
• Collaborates with the marketing team to create content for various communications channels.
• Coordinates with designers and other content creators to ensure deadlines are met and content is delivered on time
• Measures and analyzes marketing performance to evaluate the success of marketing campaigns
• Researches and analyzes market trends, competitor activities, and customer needs to create effective marketing plans

Events

• Coordinates events, including conferences, trade shows, recruiting events, and corporate functions
• Develops event concepts, themes, and objectives in line with the company's marketing strategy
• Executes against event timelines and work plans, ensuring all deadlines and deliverables are met
• Assists with venue selection, contract negotiations, and vendor management
• Collaborates with internal teams to develop event agendas, content, and presentations
• Coordinates event promotion through various channels, such as social media, email marketing, and advertising
• Coordinates CLE (Continuing Legal Education) events for Arete

May perform other duties as assigned by management

Skills And Knowledge

• Strong project management skills and the ability to multitask
• Proficiency in event management software and marketing tools
• Strong attention to detail and commitment to delivering high-quality work
• Understanding of marketing and event best practices
• Excellent communication and teamwork abilities
• Attention to detail and the ability to meet tight deadlines
• Flexibility to adapt to changing event and marketing trends.

Job Requirements

• Associate's degree; Bachelor's degree preferred
• 2+ years of experience in events, marketing or related field

Work Environment

While performing the responsibilities of this position, the work environment characteristics listed below are representative of the environment the employee will encounter: Usual office working conditions. Reasonable accommodation may be made to enable people with disabilities to perform the essential functions of this job.

Physical Demands

• No physical exertion required
• Travel within or outside of the state
• Light work: Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force as frequently as needed to move objects

Terms Of Employment

Salary and benefits shall be paid consistent with Arete salary and benefit policy.

FLSA Overtime Category

Job is exempt from the overtime provisions of the Fair Labor Standards Act.

Declaration

The Arete Incident Response Human Resources Department retains the sole right and discretion to make changes to this job description.

Equal Employment Opportunity

We're proud to be an equal opportunity employer- and celebrate our employees' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Different makes us better.