Sales Enablement Specialist
$73k - $92kFull-time
Boston Dynamics
The Sales Enablement Specialist improves how our Sales team executes in the field. This role translates sales strategy, process, and systems into clear, practical guidance and content that helps reps run better deals, ramp faster, and win more consistently. Working closely with the Business Enablement Manager, this role translates strategic priorities into scalable enablement programs and ensures consistent adoption across the sales organization. Key Responsibilities
- Sales Content & Playbooks
- Develop and maintain high-quality, field-ready enablement assets, including:
- Sales playbooks and deal guidance
- Pitch decks and customer-facing collateral
- Battlecards, talk tracks, and objection handling guides
- Ensure all content reflects how work is actually executed in the field, not theoretical process
- Partner with Product and Marketing to align on messaging, positioning, and updates
- Develop and maintain high-quality, field-ready enablement assets, including:
- Training & Delivery
- Design and deliver engaging training programs across:
- Sales plays and GTM motions
- Process changes (e.g., deal management, forecasting)
- Product features and launches
- System usage (e.g., CRM, CPQ, sales tools)
- Facilitate live sessions, workshops, and ongoing training cadences
- Equip frontline managers with materials to reinforce training through coaching
- Design and deliver engaging training programs across:
- Sales Onboarding & Rep Readiness
- Support and continuously improve onboarding programs for Sales and GTM roles
- Build structured, role-based onboarding paths that:
- Accelerate time-to-productivity
- Reinforce standard processes, systems, and expectations
- Ensure onboarding content stays aligned with current processes, tools, and operating cadences
- Rep Collaboration & Field Engagement
- Work directly with Sales reps and frontline managers to understand deal execution challenges and identify enablement gaps
- Partner with high-performing reps to capture best practices, deal strategies, and winning behaviors
- Gather field insights and feedback to inform enablement improvements and support ongoing strategic direction
- Act as a trusted resource to the field, ensuring enablement is grounded in real-world selling, not theoretical process
- Adoption Tracking, Impact Measurement, & Continuous Improvement
- Define and track enablement success metrics tied to business outcomes, including:
- Measurable impact on rep productivity (e.g., ramp time, cycle time, conversion rates)
- Tool usage and adoption
- Process adherence and reduction in exceptions or rework
- Feedback from Sales and GTM teams
- Partner with BI & Insights and the Business Enablement Manager to establish baselines, measure impact, and surface adoption gaps
- Translate insights into clear actions by identifying where enablement is (or is not) driving the intended behavior change
- Continuously refine enablement programs, content, and delivery based on data, observed outcomes, and field feedback
- Define and track enablement success metrics tied to business outcomes, including:
- 2–5 years of experience in Sales Enablement, Sales, Marketing, or related roles
- Strong content development skills (presentations, playbooks, written materials)
- Experience delivering training or facilitating group sessions
- Familiarity with CRM and sales tools (e.g., Salesforce, Salesloft, etc.)
- Strong communication skills with the ability to simplify complex topics
- Ability to translate ideas into clear, structured, and actionable outputs
- Highly organized with strong attention to detail and execution
Vacancy posted 12 days ago
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