Business Analyst- Marketing campaign
Virtusa Corporation
Lead Software EngineerWe are designing Agentic AI solutions for Marketing teams on Google Cloud, covering campaign operations, content lifecycle, audience segmentation, engagement analytics, and attribution modeling. The Marketing Operations BA will define workflows, requirements, and agent behaviors to automate and optimize the marketing engine.Marketing Domain ExpertiseDocument processes across campaign planning, execution, nurture programs, and attribution.Define segmentation logic, MQL/SQL lifecycle rules, engagement scoring models.Identify areas where AI can automate or enhance:campaign insightspersona-based contentengagement predictionsattribution optimizationAI Use Case & Requirements DefinitionPartner with Product Marketing, Demand Gen, and MarTech teams.Create detailed user stories, functional specs, data requirements.Define agent use cases such as:Campaign Performance AgentAudience Segmentation AgentContent Recommendation AgentAttribution Insights AgentData & Analytics MappingDefine KPIs: CAC, ROAS, MQL?SQL conversion, engagement metrics, attribution models.Work with data teams to map data from:Marketo / HubSpotGoogle Analytics / GA4CRMValidate AI outputs with benchmark datasets and historical campaign performance.Cross-functional CollaborationWork closely with AI Architects to define prompt logic, agent workflows, and evaluation metrics.Communicate processes, blockers, and recommendations to leadership.Support AI capability adoption across global marketing teams.Required SkillsDeep understanding of Marketing Automation tools (Marketo, HubSpot, Eloqua).Knowledge of Engagement Scoring, Campaign Ops, Segmentation, Attribution.Strong experience in Marketing Analytics, GA4, Looker, dashboards, KPIs.Strong documentation and business analysis skills.Understanding of AI and automation use cases in MarTech.Certifications in HubSpot, Marketo, or Google Analytics.Experience in AI-driven personalization and marketing automation.Experience working with cloud data platforms such as BigQuery.
$180k - $190k
Pelago is seeking a Creative Director, Growth to lead the full creative process for member acquisition campaigns. The role requires a hands-on approach to design and strategy, along with the ability to run experiments that drive measurable successes. Ideal candidates will...Suggested$75k - $85k
..., safer schools, safer hospitals, safer businesses, and ultimately, safer nations. Connect... ...safer future. Department Overview The Market Intelligence function is a dedicated... ...organization through creative problem-solving, campaign enablement, and continuous optimization...SuggestedRemote workRelocation$50k - $60k
...context-specific insights in real-time to marketing, commerce, and security platforms.... ...contribution impacts product success. As a Business Development Representative (BDR) at CHEQ... ...leads from marketing-generated campaigns and incoming phone and web inquiries...SuggestedFull timeWork at officeWorldwide3 days per weekCheq
New York, NYmore than 2 months ago$49.05k - $98.5k
...(NYSE: YEXT) is the enterprise agentic marketing platform. AI is changing how customers find... ...is looking for a talented and dynamic Business Development Representative (BDR) to join... ...a cross-functional team of Marketing Campaign Managers, Account Executives/Directors,...SuggestedFull timeContract workTemporary workYext (nyse: Yext)
New York, NYmore than 2 months ago- ...dynamic and growing North America team. As Business Development Representative, you will... ...an important role within the sales and marketing organization, qualifying and generating... ...clients and developing and executing sales campaigns at named accounts for the North America...SuggestedRemote jobFull timeWorldwide
Azul
New York, NYmore than 2 months ago $55k - $75k
...publishers and platforms monetize their businesses. Our technology is where the world's leading... ...across priority and account-based marketing initiatives. This role identifies buying... ...messaging by industry, buyer role, and campaign priority; follow structured cadences while...Full timeFlexible hoursTriplelift
New York, NYmore than 2 months ago$50 - $60 per hour
...Operations Specialist to manage direct media campaigns across a suite of advertising products,... ...cross-functionally with Design, Growth Marketing, Content/Editorial, and Finance/... ...Services Were a leading provider of business and technology services. We accelerate business...Contract workTemporary workRemote workTEKsystems
New York, NY2 days ago- ...Business Development Executive – Remote (USA) Do you love selling big ideas that create... ...You sell high-ticket services in Fashion Marketing and Presentation Design . You work... ...You close with clarity. Full-funnel campaigns, creative strategy, ads, content, and analytics...Remote work
BluCactus United States
New York, NY11 hours ago - ...further build pipeline for the Intapp sales team, and use CRM and marketing automation systems to report on lead velocity and pipeline... ...accurate for pipeline & accounts.Assist in execution of specific campaigns & events - includes identification of suitable targets, secure...Full timeWork at officeLocal areaRemote workFlexible hours
Intapp
New York, NY2 days ago $82k
...Business Development ManagerNew York, United States (Hybrid, 3 days in-office)Reports to: VP, Employer PartnershipsEmployment... ...point of contact with our Operations team.Run email campaigns. Design, run and measure email marketing to advisors and TPAs.Own the CRM. Act as the primary...Full timeWork at officeDay shiftPensionBee
New York, NY3 days ago$100k - $130k
...We're building the go-to-market team for Base44, an AI-powered software development platform recently acquired by Wix. As our first... ...leadership Partner closely with Sales and Marketing to align on ICP, campaign execution, and handoff quality between BDR and AE Build a...Work at officeBase44 Inc.
New York, NY3 days ago$125k - $140k
...Job Title Technical Business Analyst Location New York, NY Who We Are Jennison Associates is a global investment management firm with over... ...Managers, Research Analysts, Sales & Distribution, Marketing, and other investment professionalsto design and deliver innovative...Local areaRemote work2 days per weekJennison Associates
New York, NY4 days ago- ...hosted tours, partnerships and superior marketing opportunities with best-in-class suppliers... ...and New York. Vice President, Business Development Location: North America (Remote... ...initiatives, presentations, and outreach campaigns that bring our story to life and inspire...Remote work
Ensemble
New York, NY3 days ago - ...Marketing Analytics Business Analyst Our client is seeking a Marketing Analytics Business Analyst to support strategic marketing analytics, compliance... ...cross-functional teams supporting customer analytics, campaign reporting, compliance, and operational improvements....
- ...Nottingham, the UK, HungryPanda has expanded its business to more than 80 cities across 10... ...'s vision is to become the global market-leading platform that enables overseas Chinese... ...content, and visual materials based on campaign changes;Coordinate the submission, printing...WorldwideOverseas
Hungrypanda
New York, NY4 days ago - ...the first BDR, you'll collaborate with marketing, growth, and partnerships, learn quickly... ...to thoughtful cold outreach and creative campaigns Build the outbound playbook, working... ...know how to capture the attention of a busy executive or engineer in three sentences...Work at officeImmediate start
Credal
New York, NY3 days ago - AppleOne Employment Services is looking for a Manager, Campaign Insights to support the development and execution of campaign measurement across multiple platforms. The role requires a four-year degree and a minimum of three years in media research, with the ability to...
$130k - $200k
...opportunity for a highly motivated, passionate Business Development leader to join a growing... ..., manage and qualify inbound leads from marketing and referrals, conduct consultative... ...follow up on inbound leads from marketing campaigns, website inquiries, referrals, events, and...Local areaWork from homeHome office$171k - $262.8k
...companies bring software products to market. This role collaborates... ...startup teams. Drive joint campaigns and events (webinars,... ..., VC/platform roles, startup business development, or B2B software... ...environment. Pega Offers You Gartner Analyst acclaimed technology...Flexible hours- ...Company Description Got Game Branding is a marketing innovation studio dedicated to helping... ..., and marketing analytics to every campaign we create. We offer brands an alternative... ...Description This is a remote contract role for a Business Development Manager at Got Game Branding...Contract workRemote work
- Brandcoven is a leading marketing and branding agency that helps businesses build their brand and reach their target audience through innovative strategies... ...seeking a highly motivated and experienced Business Analyst to join our team on a full-time or part-time basis....Full timePart time
$95k - $130k
...attorneys in all 50 states, to client support staff, creative marketing to operations teams, every member of our firm has a key role... ...and the Maui Wildfires. Summary We are seeking a Sr. Business Analyst to join our Strategy & Operations team. In this role, you will...Full timeLocal area$76 - $82.37 per hour
...Job Description Job Description Sr. Business Intelligence Analyst Division Overview: We are the Marketing Analytics and Data Integration (MADI) team, part of... ...measurement and analytics for streaming marketing campaigns. This role will design and implement...Full timeWork at officeCypress HCM
New York, NYa month ago$85k
...can match. You will own both sales and marketing for the company. This is a hands on, individual... ...operate our internal Meta advertising campaigns, develop and execute our broader... ...performance based commission on closed business, paid quarterly. OTE is approximately $1...Base plus commissionContract workLocal areaRemote work- Driving marketing strategies and optimizing campaign performance, the full-time Senior Business Intelligence Analyst will leverage advanced analytics to provide actionable insights and support key business initiatives in a remote work environment. Key responsibilities:...Full timeRemote work
$60k - $80k
...Business Development CoordinatorThe Business Development Coordinator supports a variety of business development and promotional marketing activities for the office and assigned practice groups.ResponsibilitiesCoordinate... ....Experience with Concep Campaigner (or other email marketing...Work at officeFlexible hoursMilbank Tweed
New York, NY3 days ago$40 - $45 per hour
...Summary Withers has an exciting opportunity for a marketing and business development coordinator based in the law firm's New York office... ...of successful events, and support digital marketing campaigns. For New York, the expected hourly range for this position...Hourly payWork at officeLocal areaFlexible hoursAfternoon shift2 days per week3 days per weekEarly shiftWithers Worldwide
New York, NY4 days ago$120k - $130k
...impact.com is the world's leading commerce partnership marketing platform, transforming the way businesses grow by enabling them to discover, manage, and scale... ...with our demand side to ensure the right brands and campaigns land on your publishers. You'll drive publishers...Work at officeHome officeFlexible hoursImpact.com
New York, NY3 days ago- ...seeking an accomplished Senior Data Analyst to support our product and marketing teams. In this role, you will... ...Experience with marketing analytics (campaign performance, paid media, attribution... ...insights and collaborate with business partners to deliver business value...Work experience placement
$134k - $175k
...Marketing & Business Development Manager - Elevate Law Firm's Growth! Location options include New York, Washington DC, Miami, Charlotte... ...ability to craft compelling proposals, pitches, and marketing campaigns. Exceptional written and verbal communication skills,...Glenmont Group
New York, NY4 days ago
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