Field Marketing - Senior Manager / Associate Director

The Role Veeva is seeking a Senior Manager / Associate Director of Field Marketing. This is a great opportunity for someone who is looking to learn from and contribute to a high-caliber team at a high-growth company. You can make a real impact across many areas within the organization, including communications, demand generation, digital events, and digital marketing. If you are smart, resourceful, results-driven, strive for excellence, and thrive in a fast-paced environment, this could be a great role for you. Responsibilities Own integrated marketing strategy and partner closely with cross-functional teams on objectives and themes Create integrated marketing programs and communications that speak directly to the interests, and address the needs of key target buyers and influencers Create awareness, nurture, and educate key contacts within target accounts to drive more pipeline and accelerate sales opportunities Design & execute 1:Few Account-Based Marketing (ABM) initiatives Track, analyze, and optimize programs and ABM initiatives Identify and act on opportunities to improve programs and ABM effectiveness through better audience segmentation, marketing techniques, and processes Work cross-functionally with Sales, Sales Enablement, Strategy, Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops teams to ensure optimal orchestration and effectiveness of marketing programs Build and maintain a complete and accurate account and contact database Qualifications 10+ years of enterprise software marketing experience Exceptional communication, writing, and organizational skills Well organized with very high attention to detail Expert in Microsoft Word, PowerPoint, and Excel Self-directed and able to manage multiple projects under aggressive timelines and expectations Proficient in delivering content via social media tools, including LinkedIn and Twitter Working knowledge of Sigma and experience with marketing automation platforms such as Marketo Growth minded and a team player with a positive attitude Experience in administration, project coordination, and marketing operations Experience in a high growth software or technology company Benefits Medical, dental, vision, and basic life insurance Flexible PTO and company paid holidays Retirement programs 1% charitable giving program Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at View email address on click.appcast.io. #J-18808-Ljbffr