Senior Account Based Marketing Manager

Driving strategic marketing initiatives for high-value enterprise accounts, the full-time Senior Account Based Marketing Manager will develop and execute comprehensive ABM strategies, create personalized multi-channel campaigns, and collaborate with cross-functional teams in a remote environment. Key responsibilities Develop and execute ABM strategies for tiered strategic accounts in partnership with sales leadership Orchestrate integrated campaigns across various channels and manage campaign budgets for optimal ROI Establish KPIs and success metrics for ABM programs while analyzing performance for continuous improvement Required qualifications 5-7 years of B2B marketing experience, with at least 3 years focused on Account Based Marketing Proven track record of driving pipeline and revenue through ABM programs in enterprise software or technology companies Deep understanding of ABM methodologies, tools, and best practices Experience with marketing automation platforms and ABM tools Strong analytical skills with the ability to interpret data and translate insights into action