Client Engagement Senior Coordinator

• As needed for events but will have plenty of notice. Typically, busier during Q1 and Q4 for events.
• Additional hours may be required during periods of heavy workload. Flexibility is required in the daily work schedule to accommodate lawyers and general Firm requirements.

The Client Engagement Senior Coordinator is a key team member within the Marketing Department. The Senior Coordinator supports a range of office, regional and firmwide marketing and client engagement initiatives designed to elevate the Firm’s profile and help lawyers connect with clients, as described below. They take an active role in learning about the service offering, lawyers, and clients of the office/region, and work closely with colleagues across offices and functions to coordinate a range of integrated marketing efforts.

• Works with lawyers and marketing colleagues to plan and execute Firm sponsored and hosted client events
• Identifies event and sponsorship opportunities aligned with the Firm’s office/regional practices and industries
• Develops appropriate invitation lists and seeks relevant approvals
• Creates invitations in collaboration with the design team, distributes invitations, and processes registrations
• Coordinates the production of event materials
• Coordinates pre-event planning and post-event debrief meetings with stakeholders
• Defines event metrics to measure ROI
• Supports office/regional client entertainment activities, including management of the Firm’s ticket assets and allocation system
• Acts as primary contact for all regional sports and event ticket requests
• Works with the BD and Marketing team and office/regional leadership to identify appropriate business development use of firm tickets
• Leverages the use of the firm’s ticket database to maintain accurate records of all ticket usage and works with the accounting department to appropriately document ticket expenses
• Tracks ticket usage and prepared utilization reports
  Assists with drafting and reviewing lawyer biographies for company website
• Liaises with lawyers to produce and distribute internal and external marketing communications, including new lawyer announcements and newsletters
• Drafts regional news announcements and other content for the intranet, website, and social media platforms
• Helps identify relevant speaking and other credentialing opportunities for office/regional lawyers and assists in the production of required materials
• Assists in the planning and execution of office/regional marketing initiatives and events that further the Inclusion programs
• Leverages firm technology such as SalesForce (campaign and project management), InterAction (contact relationship management), and Foundation (experience management) to document and track marketing activity
• Collaborates with the Creative team to produce marketing materials related to sponsorships and advertisements
• Assists in the selection, procurement, inventory, and distribution of firm promotional items for marketing activities
• Performs research and data collection on clients and contacts, industries, and competitors, as requested
• Assists in training lawyers and professional staff on InterAction, LinkedIn, and other marketing related tools
• Supports special projects as requested by Marketing Department management and regional lawyers

• Required:
  
  
  • A Bachelor's degree from an accredited university
  • A minimum of two (2) years of marketing, business development, program planning, and/or other relevant experience
  • Excellent writing and proofreading skills
  • Proficiency in Microsoft Office and Outlook
• Preferred:
  
  
  • Marketing or business development experience in a law firm or other professional services organization
  • Working knowledge of customer relationship, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation
  • Familiarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publications