Senior Growth Marketing Manager (Subscriptions)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Growth Marketing Manager (Subscriptions) based in the United States.

This is a high-impact growth role focused on driving profitable acquisition and long-term subscriber growth for a consumer subscription product.
You will own high-priority marketing campaigns across planning, execution, experimentation, optimization, and performance analysis.
The role offers the opportunity to build and scale paid subscription programs across new channels, creative strategies, and conversion opportunities.
You will use rigorous measurement, incrementality testing, app economics, and customer insights to optimize investment against LTV and payback.
Working closely with Product and Engineering, you will influence acquisition funnels, landing pages, product experiences, and marketing instrumentation.
The environment is remote-first, highly autonomous, and mission-driven, with an emphasis on privacy-respecting growth and empowered project ownership.
This role is ideal for an analytical growth marketer who combines strategic thinking with hands-on execution and thrives in complex, fast-moving environments.

Accountabilities

• Paid acquisition strategy: Lead the planning and execution of growth marketing initiatives designed to profitably increase paid subscribers across consumer subscription channels.
• Campaign ownership: Manage high-priority campaigns end to end, including strategy, channel selection, launch execution, optimization, testing, and post-campaign analysis.
• Channel expansion: Identify, launch, and evaluate new paid acquisition channels, including app store advertising, paid social, and mobile app networks, with a focus on incremental and sustainable growth.
• Subscription program development: Help build and scale a paid subscription marketing program from the ground up, establishing processes and strategies that can support continued subscriber growth.
• Creative and messaging experimentation: Develop and execute tests across creative concepts, messaging, and positioning, using results to improve acquisition efficiency and conversion.
• Conversion optimization: Partner with Product and Engineering to improve landing pages, acquisition funnels, product experiences, and instrumentation that influence paid subscriber conversion.
• Performance measurement: Analyze campaign and subscription economics using metrics such as LTV, payback, acquisition efficiency, and incremental lift to guide investment decisions.
• Experimentation and incrementality: Design and interpret experiments that measure true incremental impact, relying on aggregate measurement and rigorous analysis rather than user-level targeting and tracking.
• Strategic partnership: Work across teams to translate complex business and marketing challenges into actionable strategies and measurable outcomes.
• Program optimization: Continuously evaluate performance, identify opportunities, and reallocate resources toward initiatives that demonstrate profitable growth potential.

Requirements

• Professional experience: 7+ years of experience in digital advertising or growth marketing, ideally including 2+ years focused on paid acquisition for freemium consumer subscription applications.
• Paid growth expertise: Demonstrated experience using digital marketing platforms such as app store advertising, paid social, and mobile app networks to scale subscriber growth profitably.
• Subscription marketing: Proven ability to build paid subscription acquisition programs from the ground up and optimize growth against LTV and payback rather than acquisition cost alone.
• Consumer product experience: Experience driving subscription growth within an established, high-traffic consumer product where subscription revenue represents a secondary revenue stream is preferred.
• Cross-functional collaboration: Track record of partnering with Product and Engineering teams to develop and optimize landing pages, funnels, product experiences, tracking, and measurement infrastructure.
• Advanced analytics: Strong analytical and measurement capabilities, including subscription economics, LTV, payback modeling, incrementality and lift testing, experimentation, and data analysis.
• Strategic and tactical range: Ability to move comfortably between high-level business strategy and hands-on marketing execution.
• Problem solving: Comfortable taking ownership of complex, ambiguous projects and turning them into structured plans and measurable results.
• Communication: Excellent written and verbal communication skills, with the ability to clearly explain recommendations, insights, trade-offs, and supporting rationale.
• Work style: Highly autonomous, organized, collaborative, and comfortable taking full ownership of projects from scoping through execution and postmortem.
• Additional requirements: Ability to participate in video meetings, attend approximately two in-person company gatherings per year, and successfully complete a background check.

Benefits

• Annual compensation: $178,500 USD , plus stock options.
• Transparent compensation: Employees at the same professional level and within the same global region receive the same compensation regardless of function, location, gender, education, or years of experience.
• Healthcare: Eligibility for company-sponsored health benefits for team members based in the United States.
• Parental support: Paid parental leave.
• Remote work support: Assistance with office setup and co-working expenses.
• Flexible work arrangement: Remote-first environment with no core working hours, while maintaining an average full-time commitment of approximately 40 hours per week.
• Team connection: Company-wide all-hands gatherings and team retreats, generally requiring travel approximately twice per year.
• Mission-driven environment: Opportunity to work on privacy-focused consumer products while taking significant ownership over growth strategy, experimentation, and business impact.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.