Marketing Specialist

Work with a global company whose purpose is connecting and protecting people AVIRE combines 4 market-leading brands (Rath, Janus, Microkey, and Memco) within the elevator and emergency communications industries; currently offering light curtains, emergency telephones/ GSMs, ERCES, and area of refuge. Each brand has a strong market presence, a unique identity, a distinct product range, and a long, successful history. Help grow a safer, cleaner, healthier future for everyone, every day. Why Join AVIRE? Do you enjoy bringing marketing ideas to life through compelling content, creative design, and well-executed programs? Are you energized by developing marketing assets that support customer engagement and business growth? Do you thrive in a collaborative environment where creativity, organization, and attention to detail matter? If you answered yes to these questions, we should connect. AVIRE is looking for a creative and detail-oriented Marketing Specialist to support the execution of marketing programs across North America. This role focuses on developing marketing content and creative assets, supporting social media initiatives, coordinating webinars and customer education programs, and assisting with tradeshow and event marketing. Working closely with the Marketing Manager and Digital Marketing Specialist, you will play a key role in bringing marketing campaigns to life and ensuring programs are executed effectively across multiple channels. The ideal candidate enjoys creating high-quality marketing materials, staying organized across multiple projects, and contributing creative ideas that strengthen our brand and customer engagement. What You Will Do: In this role, you will support the execution of integrated marketing initiatives that drive brand awareness, customer engagement, and sales enablement across the organization. Creative Asset Development and Content Production You will develop marketing materials that support campaigns, product launches, and sales initiatives. This includes creating digital and print assets for websites, email campaigns, social media, events, and product marketing materials. You will also help maintain brand consistency across marketing communications while producing high-quality creative assets aligned with AVIRE’s messaging and visual standards. Social Media Content Development You will support social media initiatives by developing and publishing content aligned with marketing campaigns and brand messaging. Responsibilities include managing posting schedules, repurposing content from blogs and webinars into social media formats, and monitoring metrics to help improve performance. Webinar and Customer Education Program Support You will assist in coordinating marketing webinars and customer education initiatives. Responsibilities include supporting webinar logistics, preparing promotional materials and presentation graphics, assisting with registration page development, and supporting post-event follow-up content. Event and Tradeshow Marketing Support You will assist with marketing preparation for trade shows, conferences, and customer events. This includes coordinating booth graphics and promotional materials, supporting pre-event marketing promotions, and assisting with event-related marketing logistics. Marketing Collaboration and Program Execution You will work closely with the Marketing Manager and Digital Marketing Specialist to support integrated marketing campaigns. This includes coordinating libraries and teams to develop marketing materials, organizing marketing asset libraries, and helping ensure marketing initiatives are delivered on time and aligned with business priorities. We Want Someone Who Displays: Action-Oriented Curiosity: You proactively take on new challenges and enjoy learning new marketing tools, creative techniques, and content formats. You bring forward new ideas while remaining focused on delivering meaningful marketing outcomes. Collaboration: You enjoy working cross-functionally with teams across sales, product, customer experience, and marketing to deliver effective marketing programs and materials. Empowerment: You take ownership of your projects and responsibilities while working within established brand guidelines and marketing strategies. Accountability: You take pride in producing high-quality work and meeting deadlines while supporting the success of broader marketing initiatives. Inclusion: You contribute to a collaborative and respectful work environment and value the diverse perspectives of your teammates. Skills Required: Strong graphic design and content development skills. Ability to create engaging marketing materials for technical audiences. Strong organization and project management skills with the ability to manage multiple projects simultaneously. Ability to maintain brand consistency across marketing materials and channels. Experience coordinating marketing programs such as webinars, events, or campaigns. Strong written and verbal communication skills. Ability to collaborate effectively across departments. Minimum Qualifications: Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field. 3 years of experience in marketing, content development, graphic design, or related roles. Experience working with B2B companies or technical audiences. Proficiency with Adobe Creative Suite. Experience supporting and executing marketing activities including content development, social media management, and both virtual and in-person events Who is AVIRE? AVIRE combines 4 market-leading brands (MEMCO, MICROKEY, RATH and JANUS) within the emergency communications and life safety industries. Each brand has a strong market presence, a unique identity, a distinct product range and a long, successful history. AVIRE has Manufacturing and R&D locations in 3 countries, Sales & Marketing in 7 countries, and employs approximately 500 people globally. AVIRE is committed to fostering a diverse and inclusive workplace, where all individual’s unique perspectives and capabilities are valued. We provide equal job opportunities to all applicants and promote fairness in our hiring process. AVIRE is part of the Halma group ( Halma bets on talent! We are looking for bright, ambitious people to join our team and stay for the long term. With over 45 businesses under its ownership, Halma is a great place to start, advance, or accelerate your career. Competitive salary with bonus potential based on personal and company performance. Complete benefits package including health, dental & vision insurance, 401K, vacation, and generous parental leave. Paid time off. Professional Development training opportunities.

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