Brand Ambassador & Engagement Coordinator

Job Description

Job Description

Brand Ambassador & Engagement Coordinator

Reports To: Director of Marketing
Collaborates With: Chief Strategy Officer (CSO), Marketing, Art & Sales
Level: Coordinator

Position Summary

The Brand Ambassador & Engagement Coordinator refines, builds and runs TGI's campus ambassador and internship program in collaboration with the Chief of Strategy and key stakeholders. This program is as a longevity pipeline, a stable, year-over-year program that recruits ambassadors, activates them, keeps them producing, and ensures momentum is maintained. This role also owns our affiliate marketing partnerships. You connect directly to Greek revenue, measured alongside our Greek Sales team on a shared number.

This is a structured role balancing program recruitment and activation with affiliate partnership management, grounded in measurable outputs.

Key Responsibilities

Campus Ambassador & Internship Program

• Recruit ambassadors and interns; evaluate fit across profiles.
• Onboard new cohorts with structured training, clear expectations, and role clarity.
• Activate ambassadors through regular check-ins, equipment, content, and motivation to keep them producing.
• Track ambassador activity, engagement levels, and contributions.
• Report weekly on active/producing ambassadors and recruits; monthly on ambassador- and affiliate-influenced revenue (co-signed with Greek Sales).

Annual Program Handoff

• Run the yearly organizational leadership handoff so program knowledge, processes, and relationships transfer forward cleanly, never get chased.
• Document program playbooks, contact lists, and onboarding procedures.

Affiliate Marketing

• Build and manage affiliate partnerships; negotiate terms.
• Track affiliate performance and optimize for revenue.

Digital Engagement & Community Stewardship

• Keep ambassadors equipped with content, talking points, and support.
• Monitor ambassador activity across channels.
• Steward the ambassador community and foster peer support.

Qualifications

• 2+ years in community, influencer/affiliate, or program coordination.
• Organized and people-savvy—comfortable running a distributed group of ambassadors.
• Proficient in Salesforce or Google Sheets tracking.
• Greek-life and broader campus organization familiarity a plus.
• Genuinely enjoys building programs, not just running them.
• Bachelor's degree in Marketing, Communications, Business, or a related field—or equivalent professional experience.

Growth Path

This is a program-building role with clear measurement ties to Greek revenue. Opportunities to expand into broader role as program scope grows.

Compensation & Benefits

Salary: $55,000 - $65,000

Full-time, in-office in Tulsa, OK. Monday–Friday, 8 AM – 5 PM. Health, dental, and vision benefits. Paid time off. Smart-casual dress code. Monthly team events and a workplace culture built for people who want to do their best work.

TGI Greek / TGI Promo is a screen printing, embroidery and creative marketing firm with in-house art, marketing and printing departments using the most current software and equipment in a fully automated paperless environment. TGI values the ideas, skills and input of our team members. We are growing and always looking for creatives who want to grow with the company!

Company Description

TGI Greek / TGI Promo is a screen printing, embroidery and creative marketing firm with in-house art, marketing and printing departments using the most current software and equipment in a fully automated paperless environment. TGI values the ideas, skills and input of our team members. We are growing and always looking for creatives who want to grow with the company!