Marketing & Business Development Specialist
$75k - $95kRDH Building Science
RDH is seeking a strategic Marketing Specialist to strengthen and elevate our presence in the Mid-Atlantic market.
This role blends pursuit leadership, campaign development, and industry engagement. The successful candidate will work closely with technical and business leaders to increase visibility in priority sectors, support high-value pursuits, and ensure RDH shows up professionally and consistently across the region. This is not a production-only marketing role. We are looking for someone who can think strategically, represent the firm confidently, and execute independently.Key Responsibilities
- Partner with Boston leadership to identify priority sectors, target clients, and growth opportunities across the Mid-Atlantic region
- Develop and execute market visibility strategies aligned with business objectives
- Represent RDH at key industry organizations and events, including BSA, ULI, NAIOP, and BOMA
- Coordinate sponsorships, speaking engagements, and client-facing events
- Lead and manage RFP/RFQ responses for priority pursuits, including strategy, content development, and submission
- Translate technical expertise into clear, compelling client-focused messaging
- Develop sector-specific marketing materials, case studies, and presentations
- Maintain pursuit tracking, CRM data, and marketing resources
- Monitor competitor activity and market trends to inform positioning
- 3+ years of marketing, communications, or business development experience, preferably within the AEC or professional services industry
- Experience supporting or leading proposals, pursuits, campaigns, or industry engagement initiatives
- Demonstrated ability to develop clear, compelling written and visual marketing content
- Experience collaborating with technical professionals and senior leaders
- Proficiency in Microsoft Office 365; experience with Adobe InDesign and CRM platforms preferred
- Bachelor's degree in Marketing, Communications, Business, or a related field
- Executive presence and professional communication style
- Strong writing and storytelling skills; able to distill complex ideas into audience-centered narratives
- Strategic thinker who aligns marketing initiatives with business goals
- Ability to translate technical expertise into clear, compelling messaging
- Collaborative and effective in partnering with senior leaders and technical teams
- Strong project management skills with the ability to balance multiple deadlines
- Proficiency in Office 365 and marketing tools; experience with Adobe InDesign and CRM systems preferred
- Proactive, adaptable, and committed to continuous improvement
About RDH A role with RDH is a career commitment to learn and grow alongside inspiring and dedicated people who care deeply about making buildings better. We are an employee-owned consulting firm with 300+ employees in 11 offices across North America. Our core area of business is the integration of building science engineering, architecture, and construction management to optimize the performance of the building enclosure (walls, windows and roofs). Since our beginnings in 1997, we have become industry leaders in North America and continue to grow as we focus on technical excellence and delivering high-quality projects. We offer a positive workplace with incredible teams, opportunities for professional growth, development and ownership. As well as your background, we seek alignment with RDH's core values: 1) commit to excellence, 2) act with integrity, 3) work as a team 4) do what it takes, and 5) always learn. Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Vacancy posted 2 days ago
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