Vice President, Marketing
Confidential
Vice President, Marketing
About the Company
Innovative provider of smart home automation solutions
Industry
Internet
Type
Public Company
Founded
2017
Employees
201-500
Categories
- Information Technology & Services
- Technology
- Enterprise
- B2B
- B2C
- Information Technology
- Property Management
- Rental Property
- SaaS
- Smart Home
- Software
- Residential
- Real Estate
- Leasing
Specialties
- property management
- software
- home automation
- smart homes
- iot
- smart home automation
- real estate
- multifamily smart home automation
- community access
- proptech
- saas
- hardware
- integrations
- and multifamily proptech
About the Role
The Company is seeking a Vice President of Marketing to lead its marketing strategy and drive the brand’s contribution to pipeline, bookings, and revenue growth. The role oversees brand positioning and narrative, digital presence, demand generation, product marketing, go-to-market launches, customer advocacy, and field marketing. The successful candidate will lead a multidisciplinary team and agency partners, manage the marketing budget, and use analytics and AI-enabled processes to improve performance. They will also partner with executive leadership and teams across Sales, Product, and Revenue Operations, and present marketing strategy and results to senior stakeholders. Candidates should have at least 12 years of B2B marketing experience, including five or more years leading a broad marketing function at head-of-marketing or vice president level. Required experience includes owning marketing strategy across multiple disciplines, leading a rebrand and major website redesign, and delivering measurable results in complex enterprise sales cycles. Applicants should bring hands-on expertise in account-based marketing, Salesforce attribution and reporting, marketing budget management, and developing high-performing teams. Strong executive communication and experience marketing complex technical offerings are essential; experience in SaaS, property technology, IoT, or public companies is preferred.
Hiring Manager Title
Chief Revenue Officer
Functions
- Marketing
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