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SEO Analyst

Macpower Digital Assets Edge

Position Overview:

  • Schedule: 8:00 a.m. to 5:00 p.m.
  • The SEO Analyst is responsible for improving the company's online visibility through on-page and technical SEO.
  • This role focuses on keyword research, analytics, and website optimization to increase organic search traffic.
  • You will work closely with content, development, marketing, and business teams to ensure SEO supports overall business goals.
Key Responsibilities:
  • Conduct keyword research for U.S. and international markets to identify high-value keywords and phrases.
  • Develop and implement on-page and technical SEO strategies to improve search engine rankings.
  • Monitor and analyze website performance using analytics and SEO tools.
  • ssess website health and identify technical issues that affect crawling, indexing, and rankings.
  • Generate regular SEO performance reports and provide clear, actionable recommendations.
  • Stay current on SEO trends, best practices, and search engine algorithm updates.
  • Collaborate with content strategists, web developers, marketing, and business stakeholders to apply SEO best practices.
  • Coordinate with all impacted groups and functions to move SEO projects forward.
  • Perform technical problem-solving and data analysis to support SEO initiatives.
  • Resolve SEO-related and web analytics incidents across the information system lifecycle, including classification, prioritization, root-cause analysis, and implementation of fixes.
Requirements:
  • Bachelor's degree preferred, ideally in marketing, communications, or a related field.
  • t least 3 years of experience in SEO or a closely related field, in either agency or client-side environments.
  • Strong, hands-on knowledge of SEO best practices for on-page and technical optimization.
  • Deep expertise with content optimization techniques and keyword targeting.
  • Proficiency with analytics and SEO platforms such as Google Analytics, SEMrush, and Ahrefs.
  • bility to analyze data, derive insights, and create clear, actionable reports.
  • Experience working with Content Management Systems, preferably Adobe Experience Manager AEM.
  • Strong verbal and written communication skills.
  • Strong collaboration skills with cross-functional teams.
  • bility to work effectively in a fast-paced, agile, and deadline-driven environment.
  • Demonstrated project management experience, including planning, prioritization, and delivery.
Vacancy posted 3 days ago
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