Senior Manager, Regional Social Media Marketing & Community

Job Description

Job Description

Company Description

Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape.

Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality.

Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.

Job Description

Sandisk is looking for a strategic, consumer-focused Senior Manager, Regional Social Media Marketing to shape how the brand shows up across social and creator channels in the Americas, including the U.S., Canada, and Latin America. This role will lead social activation, creator, gamer and influencer driven engagement and define how Sandisk connects with people through meaningful moments, thoughtful storytelling, and culturally relevant experiences.

The right leader will bring a strong consumer brand background, deep experience in social media and influencer strategy, and a clear point of view on how brands earn attention today. This person will lead a team, guide agency partners, and build programs that grow audiences, strengthen community, and bring Sandisk products to life for creators, gamers, and everyday consumers.

The right person will bring strong experience building communities, managing influencers at scale, and turning social activity into meaningful brand growth. This role blends strategy and execution, with a focus on creating work that feels authentic, earns attention, and supports business results.

This position reports to the Senior Director, Regional Integrated Marketing, with a dotted line to the Director, Global Social Media. The role partners closely with the Consumer Business, Regional Marketing, Events, Campaign teams, and cross-functional Go-To-Market and Sales partners to ensure strong execution and alignment.

Essential Duties and Responsibilities:

• Lead regional social activation and creator strategy across the Americas with a clear, consistent brand and point of view.

• Build programs that connect Sandisk to the moments that matter to consumers, from product launches to cultural and seasonal tentpoles.

• Develop creator and influencer partnerships that feel natural, relevant, and built for each platform.

• Grow audiences and engagement through content that is simple, sharp, and rooted in consumer insight.

• Help Sandisk show up in gaming, creator, and lifestyle communities in ways that feel authentic and lasting.

• Work across product, brand, communications, retail, and regional teams to bring integrated campaigns to life.

• Bring forward new ideas, content formats, and partnership models that keep the brand current and relevant.

• Ensure creators are equipped with clear brand messaging, product knowledge, and communication guidance. 
• Serve as the main point of contact for regional ambassadors, providing direction, support, and ongoing partnership management. 

• Lead social-first experiential activations that connect creators, consumers, and live brand moments, creating experiences designed to generate engagement, content, and lasting brand relevance.

• Lead, coach, and inspire a team with clarity, trust, and high standards.

• Represent the Americas social media function within Sandisk’s Consumer Business with credibility and perspective.

• Track, measure, and report performance to inform future decisions and improve results.

• Manage program budgets, partnership terms, contracts, and payment processes with care and precision.

• Establish clear measurement frameworks and KPIs to evaluate social strategy, creator activation, audience growth, engagement, and business impact, using insights to continuously optimize performance.

• Demonstrate deep expertise across major social platforms, with a strong understanding of how to tailor content and engagement strategies for gaming, lifestyle, and consumer audiences.

Qualifications

Required: 

• Bachelor’s degree in marketing, business, or a related field.

• 10+ years of experience in social media, creator marketing, within a consumer brand or fast-paced consumer products environment.

• Experience leading consumer brands where relevance, story, and audience connection matter.

• A strong understanding of creators, gamers, and digital culture.

• Experience managing teams and influencing across functions and regions.

• Comfort working across North America and Latin America with cultural awareness and precision.

• Familiarity with digital marketing tools, analytics platforms, and retail activation strategies.

• Strong analytical and commercial judgment.

• Experience working across global brands and multicultural teams.

• Multilingual capability, or experience working across diverse regional markets.

• Strong understanding of regional consumer behavior and market dynamics.

• A thoughtful, modern leader who knows how to balance strategy, creativity, and execution.

Preferred:

• A customer-first mindset with a focus on creating thoughtful and relevant experiences.

• Strong leadership skills, including teamwork, flexibility, and creative problem solving.

• Confidence working across functions and influencing at all levels of the organization.

• Comfort working quickly, adapting to change, and rolling up sleeves when needed.

• Strong business judgment and sound decision-making.

• Ability to interpret data and turn it into clear, business-focused recommendations.

• Experience presenting to executive audiences.

• Strong organizational, interpersonal, and project management skills.

• Ability to navigate ambiguity and help teams move forward with clarity.

• High emotional intelligence and strong self-awareness.

• Comfort with change management and process improvement.

• A bias for action.

Additional Information

Sandisk is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Know Your Rights: Workplace Discrimination is Illegal” poster. Our pay transparency policy is available here.

Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at View email address on ziprecruiter.com to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Based on our experience, we anticipate that the application deadline will be 08/08/2026 (3 months from posting), although we reserve the right to close the application process sooner if we hire an applicant for this position before the application deadline. If we are not able to hire someone from this role before the application deadline, we will update this posting with a new anticipated application deadline.

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Compensation & Benefits Details

• An employee’s pay position within the salary range may be based on several factors including but not limited to (1) relevant education; qualifications; certifications; and experience; (2) skills, ability, knowledge of the job; (3) performance, contribution and results; (4) geographic location; (5) shift; (6) internal and external equity; and (7) business and organizational needs.
• The salary range is what we believe to be the range of possible compensation for this role at the time of this posting.  We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York.  This range may be modified in the future.
• You will be eligible to participate in Sandisk's Short-Term Incentive (STI) Plan, which provides incentive awards based on Company and individual performance.  Depending on your role and your performance, you may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan. Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI plan. RSU awards are also available to eligible new hires, subject to Sandisk's Standard Terms and Conditions for Restricted Stock Unit Awards.
• We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program, employee stock purchase plan, and the Sandisk's Savings 401(k) Plan.
• Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.