Marketing Associate, CRM

Overview Grove Collaborative is a sustainability-focused consumer products company creating household and personal care essentials that are effective, beautifully designed, and healthier for people and the planet. We are a certified B Corp, plastic-neutral, and on a mission to transform the CPG industry for good. THE ROLE At Grove, we believe the products you use every day can be a force for human and environmental good. We are looking for a talented Marketing Associate to join our team and help tell this story to millions of existing and prospective customers. This whip smart marketer has worked on best-in-class CRM programs, shows passion for flawlessly executed marketing campaigns, places the customer at the center of data-driven decision-making, and is eager to grow in an ever-evolving environment. This is a highly collaborative role, partnering with Marketing teammates plus cross-functional partners from Creative, Merchandising, and more to transform Grove’s customer experience. While much of the work is rooted in the email channel, assignments also stretch across push notifications, in-app messages, SMS, and more. This role balances analytical acumen with creative thinking; thoughtful planning with speedy execution; and business outcomes with mission alignment. What you’ll get to do Execute the technical setup, QA, deployment, and tracking of a high volume of marketing campaigns, working directly in the ESP Plan and set up email testing that yields valuable insights and optimizations Prepare thoughtful creative briefs and collaborate with the Creative team to produce high-impact campaigns Analyze data and evaluate the performance of campaigns on a weekly and monthly basis About you 2+ years in CRM, ideally with a digital-first retailer Hands-on experience with one or more enterprise-grade ESPs (Braze preferred) Basic HTML proficiency Knowledge of email best practices, including subject lines, content, segmentation, personalization, deliverability, etc. Understanding of A/B testing, measurement, and optimization against key metrics Experience collaborating with a Creative team and briefing emails for them A history of making data-driven decisions, along with strong organizational skills and attention to detail Experience with Looker is a plus What’s in it for you This full-time, exempt position is remote for candidates based in the following states: California, Maine, Pennsylvania, Nevada, North Carolina, Texas, Colorado, Washington, Illinois, New York, Missouri, and Massachusetts. Competitive benefits - medical, vision, dental Equity - shared success is core to our mission Flexible Paid Time Off - we care most about results Free VIP membership and 25% employee discount Working for a company that believes that a small group of people can change the world for the better by creating products and funding initiatives that help the planet! Compensation The salary range for this role is $70,000-90,000. Our compensation bands are adjusted based on market-specific cost of living data, meaning that the top of our salary range is reserved for the most experienced candidates in the highest cost of living areas across the country. In addition to the base salary, this role is eligible for an annual incentive target and equity. More about Grove Grove Collaborative Holdings, Inc. (NYSE: GROV) is the one-stop online destination for everyday essentials that create a healthier home and planet. Explore thousands of thoughtfully vetted products for every room and everyone in your home, including household cleaning, personal care, health and wellness, laundry, clean beauty, kitchen, pantry, kids, baby, pet care, and beyond. Everything Grove sells meets a higher standard — from health to sustainability and performance — so you get a great value without compromising your values. As a B Corp and Public Benefit Corporation, Grove goes beyond selling products: every order is carbon neutral, supports plastic waste cleanup initiatives, and lets you see and track the positive impact of your choices. Shopping with purpose starts at Grove.com. Equal opportunity We’re building a diverse and inclusive work environment where we learn from each other. We welcome people of diverse backgrounds, experiences, abilities and perspectives. We are an equal opportunity employer. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to View email address on click.appcast.io. For information on our privacy policy, visit this link on our website. #J-18808-Ljbffr