Business Development Lead
$142.16k - $213.24kLand O'Lakes
Business Development Lead
Job Summary
- Influence and partner with Fortiva leadership in shaping business strategy, growth priorities, and market expansion opportunities for feed additive solutions.
- Own and grow a portfolio of B2B customers and influencers, including feed mills, premix partners, integrators, consulting nutritionists, and key opinion leaders.
- Develop business cases that demonstrate the commercial potential of new projects, partnerships, and market opportunities.
- Translate customer, market, competitive, regulatory, and technical insights into strategic recommendations, project charters, launch priorities, positioning, and execution plans.
- Lead commercial alignment across technical service, marketing, operations, supply chain, R&D, and sales teams to support strategic priorities and deliver on customer commitments.
- Establish and maintain relationships with academics, research organizations, industry partners, and other stakeholders to identify business, testing, insight, and innovation opportunities.
- Lead ideation, development, alignment, and initiation of project charters into the R&D pipeline workstream.
- Oversee project charters through the pipeline, ensuring resources, milestones, KPIs, and stakeholder alignment are in place to support successful execution.
- Identify, pursue, and close targeted direct-sales opportunities for priority swine feed additive products and programs.
- Lead customer discovery, needs assessment, solution design, and value quantification using performance and economic assumptions appropriate to the customer's system.
- Prepare and deliver customer proposals, coordinate order execution, support onboarding, and identify renewal or expansion opportunities.
- Manage high-value strategic accounts and build trusted relationships with customers, influencers, and partners that support Fortiva's long-term growth objectives.
- Mentor and coach sales and account team members on feed additive value selling, technical-to-economic messaging, consultative selling, and disciplined opportunity management.
- Provide onboarding and ongoing training support related to product knowledge, competitive differentiation, objection handling, CRM discipline, and customer engagement.
- Conduct joint customer calls to model consultative selling behaviors and provide actionable feedback.
- Share best practices, playbooks, account planning tools, trial protocols, and ROI resources to strengthen team capability and improve overall commercial execution.
- Lead through influence across teams by connecting market needs, technical insights, and commercial priorities to improve decision making and accelerate growth.
- Bachelor's degree in Animal Science, Dairy Science, Business, Agriculture, or a related field.
- 10+ years of experience in feed additives, animal health, livestock sales, strategic account management, business development, or a related commercial role.
- Demonstrated success working with large accounts, nutritionist-led sales environments, B2B customers, influencers, or integrated livestock production systems.
- Strong business acumen with experience developing business cases, shaping growth strategies, and translating customer or market insights into commercial action.
- Proven ability to influence cross-functional stakeholders and lead work through collaboration without direct authority.
- Experience managing complex customer relationships, commercial opportunities, and strategic projects from concept through execution.
- Ability to travel 50 to 80%.
- Advanced degree, including master's degree or PhD, in Animal Science, Dairy Science, Nutrition, Business, Agriculture, or a related field.
- Direct experience with large-scale livestock operations, commercial feedyards, or large strategic swine accounts.
- Strong understanding of livestock production systems, feed additive value propositions, performance metrics, and economic drivers.
- Experience with ration formulation, additive inclusion strategies, product trials, launch planning, or technical-to-commercial value translation
- This is a sales role that is compensated with a target mix of base salary plus commission.
- Base salary is dependent upon experience/tenure and generally ranges between: $142,160 - $213,240
- Target bonus is: Forty Thousand
- In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
Vacancy posted 22 hours ago
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