Business Development Manager
$75k - $110kWillis Towers Watson
Description Join Our Team as a Business Development Representative – Come grow with us at WTW! (Business Development Manager - National Accounts) We are seeking a highly motivated and results-driven Business Development Representative to join our sales and business development team at WTW. The Business Development Representative will be responsible for driving top‑of‑funnel activities and acquiring new clients for our market leading compensation surveys for accounts in the US and Canadian markets. The Role What You'll Do: This is a unique opportunity to join an accelerating sales team and help shape the future of our commercial organization. Your relentless hunger for commercial success is the fuel that will help drive our ambitious growth targets in North America. This is a hunter sales position that demands experience in product sales and service, along with self‑motivation and a seasoned sales proficiency. A thorough understanding of how survey data impacts compensation planning, reward benchmarking, and the ability to uncover clients’ compensation challenges is essential. Note: Employment‑based non‑immigrant visa sponsorship and/or assistance is not offered for this specific job opportunity. Lead Generation Research and identify potential clients within the target market segments, working closely with our Marketing and Global Sales Operations team. Qualify leads based on predefined criteria and ensure they meet the company’s ideal customer profile. Identify and cultivate a robust pipeline of new business opportunities through proactive outreach, referrals, and leveraging your existing network. Outreach and Prospecting Use various channels such as cold calling, email outreach, social media, and networking events to generate leads. Initiate contact with leads through personalized outreach campaigns. Engage with prospects to understand their needs, challenges, and pain points related to compensation management. Effectively communicate the value proposition of WTW's compensation surveys and software solutions. Align closely with marketing and product leaders to create effective outreach and delight potential prospects with insights. Manage sales campaigns and other outreach initiatives, creating effective outreach messaging that addresses prospect needs and appropriately communicates our value proposition. New Client Acquisition Qualify prospects based on business criteria and develop and articulate an understanding of the prospect’s unique compensation data needs. Conduct sales calls with prospective clients and position the unique value proposition of our offerings, providing proof points and product demonstrations as needed. Bring in colleagues when adjacent opportunities such as software, consulting or global data agreements are uncovered. Create, negotiate, and execute sales proposals across our full suite of products. Ensure a smooth handover to Client Care for client onboarding and account management. Pipeline Management Maintain accurate and up-to‑date records of all lead generation activities in the CRM system. Track progress of leads through the sales funnel and provide regular updates to the sales team. Identify opportunities for process improvement and optimization of lead generation efforts. Market Research Stay informed about industry trends, market developments, and competitor activities related to compensation surveys and software. Provide feedback to the sales and marketing teams based on insights gathered from prospect interactions. Identify and evaluate emerging client or market needs. Key Metrics Lead generation and qualification Pipeline development New Business Originated Top Competencies Required Persistence and Resilience Goal Orientation Excellent written and verbal communication Active Listening Relationship Building Growth Mindset Qualifications The Requirements Bachelor's degree in Business Administration, Finance, Economics, or related field. 2-3 years of relevant experience in business analysis, sales operations, or related roles. Strong analytical skills with proficiency in data analysis and techniques. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Detail‑oriented with a focus on accuracy and quality of work. Proven ability to multitask and manage competing priorities in a fast‑paced environment. Strong command of Microsoft Excel. Experience with business intelligence tools and CRM software (MS Dynamics is a plus). This position will remain posted for a minimum of three business days from the date posted or until sufficient/appropriate candidate slate has been identified. Compensation and Benefits Base salary range and benefits information for this position are being included in accordance with requirements of various state/local pay transparency legislation. Please note that base salaries may vary for different individuals in the same role based on several factors, including but not limited to location of the role, individual competencies, education/professional certifications, qualifications/experience, performance in the role and potential for revenue generation. Base salary compensation range being offered for this role is $75,000-$110,000 USD per year. This role is also eligible for high commission potential on individual tiered commission incentives on sales to target and sales in excess of target. Company Benefits Health and Welfare Benefits : Medical (including prescription coverage), Dental, Vision, Health Savings Account, Commuter Account, Health Care and Dependent Care Flexible Spending Accounts, Group Accident, Group Critical Illness, Life Insurance, AD&D, Group Legal, Identify Theft Protection, Wellbeing Program and Work/Life Resources (including Employee Assistance Program) Leave Benefits : Paid Holidays, Annual Paid Time Off (includes paid state/local paid leave where required), Short-Term Disability, Long-Term Disability, Other Leaves (e.g., Bereavement, FMLA, ADA, Jury Duty, Military Leave, and Parental and Adoption Leave), Paid Time Off Retirement Benefits : Contributory Pension Plan and Savings Plan (401k). All Level 38 and more senior roles may also be eligible for non‑qualified Deferred Compensation and Deferred Savings Plans. At WTW, we trust you to know your work and the people, tools and environment you need to be successful. The majority of our colleagues work in a 'hybrid' style, with a mix of remote, in‑person and in‑office interactions dependent on the needs of the team, role and clients. Our flexibility is rooted in trust and 'hybrid' is not a one‑size‑fits‑all solution. We understand flexibility is key to supporting an inclusive and diverse workforce and so we encourage requests for all types of flexible working as well as location‑based arrangements. Please speak to your recruiter to discuss more. pursuant to the San Francisco Fair Chance Ordinance and Los Angeles County Fair Chance Ordinance for Employers, we will consider for employment qualified applicants with arrest and conviction records. EOE, including disability/vets #J-18808-Ljbffr
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