Senior Associate; Brand Creative Researcher
$87.7k - $100.1kCapital One
Brand Creative is looking for a creative researcher to help optimize marketing content through various testing platforms and interpreting relevant research. The successful candidate will assist other brand associates in designing, implementing, and analyzing tests. Additionally, the candidate will be responsible for summarizing and reporting results with actionable recommendations – as well as assisting in maintaining research repositories and resources. The right candidate is someone who’s intellectually curious and has a knack for solving problems – and experience creating marketing content (copy or design) is a big plus. You’ll be collaborating with an existing Brand R&D team, with the opportunity to influence our processes and approach to creative research. What you’ll bring to the role Strong ability to identify patterns/trends in customer response to creative assets. Strong ability to recognize trends/insights in quantitative data. Strong ability to autonomously manage workload and timelines for multiple projects. Ability to quickly learn marketing tools such as Zappi and UserTesting.com. Proactive attitude – you don’t just identify opportunities, but bring solutions to the table. Excellent communication skills. Proficiency in Google Suite. A team mentality; ease in collaborating with all types of people. Your responsibilities Collaborate with R&D to build and implement creative testing. Analyze tests and develop insights for improving creative assets. Ensure testing results are accurate and applicable to marketing goals. Build and present results decks for creative partners. Maintain and develop online research repositories. Quickly learn and become proficient in marketing tools. Assist in developing best practices/procedures for using marketing tools effectively. Attend relevant project meetings. Basic Qualifications Bachelor’s degree or military experience. At least 2 years work experience in creative marketing or advertising. Preferred Qualifications At least 1 year of experience in an agency or in‑house team. At least 1 year of copywriting and/or design experience. Experience with marketing research tools such as Zappi and/or UserTesting.com. 1 year of experience in a financial or other highly‑regulated industry. Proven track record in creative asset development and/or pre‑market testing. At this time, Capital One will not sponsor a new applicant for employment authorization for this position. The minimum and maximum full‑time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part‑time roles will be prorated based upon the agreed upon number of hours to be regularly worked. Chicago, IL: $87,700 - $100,100 for Sr. Associate, Market Research McLean, VA: $96,500 - $110,100 for Sr. Associate, Market Research New York, NY: $105,300 - $120,100 for Sr. Associate, Market Research Richmond, VA: $87,700 - $100,100 for Sr. Associate, Market Research This role is also eligible to earn performance‑based incentive compensation, which may include cash bonus(es) and/or long‑term incentives (LTI). Incentives could be discretionary or non‑discretionary depending on the plan. Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well‑being. Learn more at the Capital One Careers website. Eligibility varies based on full or part‑time status, exempt or non‑exempt status, and management level. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non‑discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug‑free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23‑A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901‑4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries. #J-18808-Ljbffr Capital One
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