Growth Lead

Pyxl is a growth agency with serious capability: HubSpot partner, Klaviyo partner, eCommerce depth, AI-native workflows, and a team that actually delivers. What we don’t have is someone who owns the front door and runs the engine behind it. That’s this role. This is not a ‘run our social media’ job. This is not a ‘manage existing programs’ job. This is a revenue-facing operator who builds the system that fills the pipeline, creates the content that fuels it, runs the AI tools that scale it, and owns it end to end. You report directly to the President. About Pyxl Pyxl helps $20M to $200M brands scale what’s already working without breaking it. We serve three practice tracks: eCommerce (Shopify + Klaviyo), UX + AI Interface Design, and Engineering (HubSpot, custom AI tools, custom applications). We operate as an AI company that also happens to be an agency: our entire growth system runs on autonomous AI workflows we designed and built ourselves. This role owns the engine behind our $10M growth plan. What You'll Own You will be the primary relationship owner for Pyxl’s HubSpot and Klaviyo partner channels, the two highest-leverage lead sources we have. You know how these ecosystems work from the inside. You understand tier advancement, co-sell dynamics, CAM relationships, and how to make Pyxl visible and referable within these platforms. You’ll also build and activate our Shopify Plus partnership and manage our referral partner network with structure and intentionality, not ad hoc check-ins. You will own the BDR function, whether that’s managing an outsourced partner, eventually hiring internally, or running lean with AI-assisted tooling. You’ll define the ICP, the messaging, the sequences, and the qualification criteria. You’ll be hands-on until it works, then build for scale. Content Production and AI Operations You own Pyxl’s positioning, content output, LinkedIn presence, and email nurture, all running on our own HubSpot instance, which should be the best-looking CRM in the room. You’ll work closely with our President on founder-led visibility and help turn her expertise into strategic content that attracts the right clients. You will work primarily with Claude Projects, four pre-configured AI workspaces that produce daily content output, weekly case studies, geographic expansion pages, and proposal drafts. Your job is to brief these systems, review their outputs, and route approved content to practice leads for final publication. This is not a nice-to-have. This is how we operate. The four Claude Projects you’ll operate: Content Engine: Pre-loaded with Pyxl’s canonical descriptions, ICP documents, case studies, and quality standards. You brief it daily. It produces articles, social posts, and community response drafts. Practice leads review and publish. Case Study Engine: Pre-loaded with all closed-won deal data. Triggered on every new close. Produces case studies in 2 minutes. You QA for accuracy in 15 minutes. Geographic Expansion Engine: Produces city-specific service pages, targeted articles, JSON-LD schema markup, and local citation outreach emails from a structured city brief. One city per week. Proposal Engine: Produces full proposal drafts from 5-minute discovery call summaries. President reviews and sends same day. Execution Responsibilities Content production: Brief Claude twice daily using structured templates. Route outputs to practice leads for 15-minute review windows. Publish approved content. Target: 2 articles per week, 5 social posts per week, 1 case study per new client close. Platform profile management: Maintain Pyxl’s presence across Klaviyo partner directory, Shopify Experts listing, HubSpot partner directory, Clutch, Crunchbase, and LinkedIn. Apply canonical descriptions from the master entity document. Community monitoring: Identify 3 to 5 relevant questions per day across r/ecommerce, r/shopify, Klaviyo Community Forum, r/HubSpot, Shopify Community Forum, and LinkedIn operator networks. Draft responses for practice lead review. Competitive intelligence: Operate the automated Friday Competitive Intelligence report. Review in 10 minutes. Flag any query regressions or competitor movements to strategy lead by end of day. HubSpot operations: Create and manage referral properties, health score properties, deal attribution, and pipeline dashboards. Run monthly Referral Readiness Assessment for all active retainer clients. Audit funnel: Track audit.pyxl.com completions weekly. Coordinate follow-up under 4-hour SLA. Flag engineering-scope completions (score under 50/100) for President’s pipeline. Geographic expansion: One new city activated per week from Week 3 of hire. Prepare city brief, review Claude outputs, publish service page and article, send citation outreach. 45 minutes per city. Weekly reporting: Publish 6-number weekly metric report to Slack by 9am every Monday. You’ll own the top-of-funnel reporting. Lead source attribution, conversion rates, partner-sourced vs. outbound vs. inbound, channel ROI. You’ll know where deals come from and where they die, and you’ll use that to make smart decisions about where to invest next. Who You Are You’ve been in or around an agency, martech company, or HubSpot/Klaviyo partner for at least 5 years. You understand the partner ecosystem from the inside, not theoretically. You’ve built pipeline before, not just managed campaigns. You are a builder, not a manager of established programs. You’re comfortable with ambiguity and a lean team. You know how to use AI tooling (Claude, HubSpot workflows, content tools) to do the work of two or three people without pretending you need a department. You think in systems. You’re not waiting to be handed a strategy. You’ll come in with a point of view and a 90-day plan. You can write. Clearly, directly, without filler. The way a real person talks. Required Skills These are not ‘familiarity with’ requirements. You must be able to demonstrate hands-on operation in an interview. HubSpot: Can build workflows, custom properties, deal pipelines, and dashboards independently. Not just using HubSpot. Configuring it. Clay: Can build enrichment waterfalls, configure AI columns, connect to HubSpot and Apollo. Has operated Clay for real outbound in a professional context. Claude / LLM prompting: Can write structured briefs that consistently produce quality-gate-passing content. This is the most important operational skill in the role. Partner ecosystem fluency: Understands HubSpot tier mechanics, co-sell dynamics, CAM relationships, and how to make an agency visible and referable within platform partner programs. Loom: Comfortable recording professional video messages. Has used Loom for outreach, not just internal screenshares. Bombora or intent data: Understands intent data concepts and has used at least one intent platform. eCommerce platform literacy: Understands Shopify and Klaviyo at a practitioner level. Can read an audit score and explain what it means. What This Is Not A role where you inherit a running engine and optimize it. A content coordinator or social media manager position dressed up with a big title. A fit for someone who needs a large team to be effective. A place where ‘we’ve always done it this way’ is a sufficient answer. What Success Looks Like at 90 Days All five autonomous workflows running independently without escalations. Content engine producing 2 articles and 5 social posts per week, 90%+ practice lead approval rate. Competitive intelligence report running every Friday at 6am. 10 city pages published with proper schema markup. HubSpot referral and health score properties fully operational. Monday Slack metric report sent every week, on time, without prompting. Partner channel strategy documented and first co-sell conversations initiated. Outbound system defined with ICP, messaging, sequences, and qualification criteria in place. Structure This is a full-time role with benefits. Remote-friendly with quarterly in-person sessions in Nashville, TN. The Conversation Starter If you’re applying with a generic cover letter, don’t. Tell us: What’s one thing an agency like Pyxl is probably doing wrong in their HubSpot partner channel right now, and what would you do about it? That answer tells us everything. #J-18808-Ljbffr Pyxl