Marketing Associate

Overview Job Summary The Marketing Associate oversees the creation and production of marketing, advertising, and sales promotional and public relations materials. Supports highly visible projects, including national/international tradeshows, worldwide website and corporate branding initiatives, and internal communications. Primary contact for multiple external communications agencies and the media. Requires independent initiative. This role is hybrid with a minimum of 3 days onsite at our Bedford, MA location. Responsibilities Key Accountabilities Participates in a range of project management assignments to support the Manager Develops and updates timelines and status reports for all projects Writes drafts of internal and external communications Oversees the development, edits manuscripts and layouts for sales promotional materials within the specifications and timelines required for all business lines Develops strategies to optimize digital communications and platforms, including analytics Supports national tradeshow and event programs Works with outside agencies for communication material and services Assists in strategic development, production positioning and corporate messaging Prepares basic creative promotional material for selected programs Administers the processing of invoices and maintains budget updates Manages specific projects, as needed Performs other duties and responsibilities as assigned Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. Networking/Key Relationships North America Marketing Worldwide Marketing Commercial Operations North America Service & Support North America Applications Corporate Communications Bedford Technology Center Admins Qualifications Minimum Knowledge & Experience for the position Education: Bachelor's degree in marketing, business communications or a related discipline. Experience: Minimum of 3 years of experience in business, communications and marketing, Strong familiarity with digital marketing principles and best practices. Experience using CRM, marketing automation, sales enablement tools, management/measurement tools to manage leads, track campaign performance, and personalize customer experiences Management has the discretion of substituting relevant work experience for a degree and/or making exceptions to the years of experience requirement. Skills & Capabilities Strong verbal and written communication skills Strong organizational skills Requires independent initiatives Strong project management skills, including ability to multi-task and manage multiple projects with competing levels of priority, leadership exposure and rigorous deadlines Results driven, with a proactive approach to problem solving and innovation Knowledge of field staff sales operations and an understanding of the healthcare and medical device landscape is highly desirable Strong writing and communication skills Analytical skills for data analysis and reporting Ability to work independently and as part of a team The annual base salary range for this role is currently $75,000 to $100,000. Individual employee compensation will ultimately depend on factors including education, relevant experience, skillset, knowledge, and particular business needs. This role is eligible for medical, dental, and vision insurance, 401(k) plan retirement benefits with an employer match, as well as paid vacation and sick leave. Our sales roles are eligible for participation in a commission plan and our management, and select professional roles, are eligible for a performance-based bonus. Travel Requirements: Up to 10% travel required. Closing For application, please submit your resume. Werfen is an Equal Opportunity employer and is committed to a diverse workplace. Werfen strictly prohibits unlawful discrimination, harassment or retaliation based upon an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other protected characteristic as defined by applicable state or federal law. If you have a disability and need an accommodation in relation to the online application process, please contact View email address on click.appcast.io for assistance. #J-18808-Ljbffr UNAVAILABLE