Marketing Research Associate

Marketing Research Associate

Reporting into: Chief Marketing Officer Other Key Stakeholders: Business Intelligence Teams, Local Content Marketing Teams, Local Marketing Leads, and the Design Team. Location: Nigeria, Ghana, Kenya, Uganda or Remote About TATC: We are a group of pan-African businesses working together to solve the talent gap in Africa with unique, home-grown solutions. Our vision is to be Africa's solution to bridging the talent gap. Our brands include BrighterMonday Kenya, BrighterMonday Uganda, Jobberman Nigeria, and Jobberman Ghana. Position Summary: As part of our commitment to delivering unparalleled insights to our clients and candidates, we seek a detail-oriented and proactive Marketing Research Associate to contribute to our dynamic team. The Marketing research associate will produce relevant job market insights & reports for internal and external use across our recruitment brands. Key Responsibilities: Analyse job market data to identify key trends, industry insights, and opportunities for talent acquisition. Compile comprehensive research reports for publication, providing valuable information to internal teams, clients, and the broader industry. Coordinate the creation and publication of periodic job market insight reports. Work collaboratively with the marketing and communication teams to ensure timely and effective distribution of reports to the target audience. Conduct brand audits and surveys to assess the market perception of client brands and employer reputation. Analyse survey data to provide actionable recommendations for enhancing brand positioning and attracting top talent. Investigate and analyse job market activity, including job postings, candidate movements, and industry shifts. Regularly update internal stakeholders on the current job market landscape and potential impacts on recruitment strategies. Analyse and interpret published job market data and statistics from various sources. Extract meaningful insights to inform strategic decision-making for internal operations and client engagement. Proactively assess future trends in the job market, emerging skill demands, and industry developments. Collaborate with internal teams to develop proactive recruitment strategies aligned with anticipated market shifts. Requirements Qualifications and Skills: Bachelor's degree in Marketing, Business, Statistics, or a related field. Proven experience in market research and data analysis. Strong analytical skills with proficiency in data interpretation and reporting. Excellent written and verbal communication skills. Familiarity with the recruitment industry and a keen interest in staying updated on market trends. Proficient in using data analysis tools and software. Methodical and well-organised Confidence when dealing with a wide variety of people Suppose you are a dynamic marketer who thrives in a fast-paced environment and is passionate about executing effective marketing research & publications. In that case, we encourage you to apply for this role. Benefits Salary: $800 - $1,000 (Gross monthly)