Analytics Manager
$88.54k - $135.63kDigitasLBi
Analytics Manager
At Saatchi we believe in creating ideas that can live anywhere. And we believe that when we work as a team, nothing is impossible. We strive to bring out the best in each other and in ourselves and expect applicants to understand the value of close collaboration. We also believe that creating transformational work requires initiative, an entrepreneurial spirit and a bold commitment to achieving measurable results and business success for the Clients we service.
The Saatchi Analytics team believes the value of analytics is not in producing data, but in helping clients make smarter marketing decisions through thoughtful analysis, compelling storytelling, and trusted partnership. As an Analytics Manager, you'll partner with account teams, strategists, media teams, and clients to transform complex marketing data into actionable recommendations. Working across multiple clients, you'll combine technical expertise with business consulting to help stakeholders understand what happened, why it happened, and what to do next. Success in this role is measured by your ability to deliver insights that influence creative and media strategy, improve campaign performance, and build client confidence. The ideal candidate thrives in ambiguity, connects data into compelling stories, leverages AI and modern analytical tools to work efficiently, and communicates complex ideas clearly to both technical and non-technical audiences.
Responsibilities:
- Data & Measurement: Build scalable processes for ingesting and organizing campaign performance data. Maintain data quality and creative taxonomy.
- Analytics & Insight: Analyze creative performance across campaigns and channels. Identify statistically meaningful patterns and drivers of success. Separate signal from noise and media vs creative factors. Translate data into actionable business insights. Develop hypotheses and recommend future testing opportunities.
- Creative Intelligence: Build frameworks that classify creative attributes. Identify themes that consistently outperform. Understand why creativity succeeds—not just which assets perform well. Partner with creative and strategy teams to influence future campaign development.
- Client Consulting: Present findings to senior client stakeholders. Influence creative strategy through data. Build trusted relationships across media, strategy, and creative teams.
- Innovation & Automation: Identify opportunities to automate repetitive analytical tasks. Leverage AI responsibly to accelerate large-scale creative analysis. Continuously improve analytical workflows. Evaluate emerging measurement methodologies.
Qualifications Required Skills & Expertise:
- 5–8 years of experience in marketing, advertising, media, or analytics, including experience supporting paid media or creative measurement.
- Experience across paid media channels, including social, display, etc.
- Business consulting – frame analytical findings within the context of business objectives & marketing strategies
- Cross-functional leadership skills
- Project management – juggle multiple workstreams and prioritize accordingly.
- Familiarity with marketing agency data, platforms, and methodologies
- Google CM360/Flashtalking Adserving and media metrics
- Survey measurement
- Dynamic creative
- Social media metrics
Foundational Analytical Skills & Tool Knowledge:
- Excel
- Statistical thinking
- SQL
- Python or R
- Tableau/Power BI
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $88,540.00 - USD $135,632.00/Annually.
$88.54k - $135.63k
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