Director of Graphic Design and Photography

At the University of California, Berkeley, we are dedicated to fostering a community where everyone feels welcome and can thrive. Our culture of openness, freedom, and belonging make it a special place for students, faculty, and staff.

As a world-leading institution, Berkeley is known for its academic and research excellence, public mission, diverse student body, and commitment to equity and social justice. Since our founding in 1868, we have driven innovation, creating global intellectual, economic, and social value.

We are looking for applicants who reflect California's diversity and want to be part of an inclusive, equity-focused community that views education as a matter of social justice. Please consider whether your values align with our Guiding Values and Principles , Principles of Community , and Strategic Plan .

At UC Berkeley, we believe that learning is a fundamental part of working, and provide space for supportive colleague communities via numerous employee resource groups (staff organizations). Our goal is for everyone on the Berkeley campus to feel supported and equipped to realize their full potential. We actively support this by providing all of our full-time staff employees with at least 80 hours (10 days) of paid time per year to engage in professional development activities. Find out more about how you can grow your career at UC Berkeley.


Application Review Date

The First Review Date for this job is June 10, 2026

Departmental Overview

The Department of Intercollegiate Athletics consists of more than 280 staff members and coaches, and sponsors 30 varsity sport programs that support more than 850 student-athletes annually within the NCAA.


Position Summary

The Director of Graphic Design and Photography plays a pivotal role in shaping the program's image and fostering engagement through innovative content creation, particularly focused on Recruiting and Social Media initiatives. This position encompasses a dynamic blend of responsibilities, including graphic design, smartphone videography, photography, and strategic collaboration with the womens basketball Director of Creative Video and the Cal Athletics Marketing & Creative Departments. The Director of Creative Content is directly in charge of curating a captivating visual identity for the team, extending from social media and marketing efforts to recruitment endeavors.


Responsibilities

• 35% - Oversee visual aspects for recruiting prospective student-athletes. Create captivating graphics tailored for recruiting purposes, showcasing the achievements, values, and opportunities of Cal Women's Basketball. Direct dynamic photoshoots, producing compelling visuals that elevate recruitment efforts for unofficial and official visits. Understands creative aspects are compliant with NCAA rules and regulations in conjunction with our coaching staff and Intercollegiate Athletics Compliance Recruitment & Eligibility Coordinator.
• 30% - In collaboration with Director of Creative Video, will oversee the creative and visual design of the womens basketball program in collaboration with Cal Athletics Departments, including but not limited to Marketing, Creative, Communications, Ticketing, etc. Plan and creates intercollegiate athletics specific visual solutions to communications problems in support of the operational and strategic aspects of the Womens Basketball program. Finds the most effective way to get intercollegiate athletics messages across in print and electronic media using color, type, illustration, photography, animation, and various print and layout techniques. Take photos of the team during photo shoots, practices, and games.
• 25% - In conjunction with Cal Athletics Marketing, Creative, Communications, and digital teams, develop and coordinate social media efforts for Womens Basketball team. Deliver compelling stories and content that maximize reach, engagement, and impact for the Womens Basketball brand on a local and global scale. Coordinate content and the maintenance of Womens Basketball social media accounts (i.e. community management, promotional sweepstakes, analytics) with the goal of growing and engaging our social media community.
• 5% - Analyzes and implements new or revised standard operating procedures and guidelines for area of responsibility. Ensures all materials adhere to brand identity and guidelines of Cal Athletics. Maintain consistent style, themes, and marketing strategies for all Womens Basketball creative content.
• 5% - Other duties as assigned, including professional development.

Required Qualifications

• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Lightroom, and Premiere Pro.
• Strong understanding of graphic design principles, typography, color theory, branding, and visual storytelling.
• Knowledge of digital photography techniques, lighting, composition, and photo editing workflows.
• Ability to capture high-quality photo and video content for marketing, branding, social media, and event coverage.
• Experience managing projects from concept development through final production while meeting deadlines.
• Strong organizational skills with the ability to prioritize multiple projects in a fast-paced environment.
• Knowledge of social media content creation and platform-specific visual best practices.
• Ability to maintain brand consistency across print, digital, web, and multimedia materials.
• Experience preparing files for print production and digital publishing.
• Strong attention to detail, creativity, and problem-solving skills.
• Knowledge of current design trends, photography styles, and emerging creative technologies.
• Ability to work independently while exercising sound judgment and initiative.
• Strong written and verbal communication skills.
• Ability to adapt quickly to changing priorities and creative direction.
• Experience with motion graphics, video editing, and multimedia storytelling preferred.
• Knowledge of camera equipment, lenses, audio equipment, and studio or on-location shooting environments.
• Ability to work evenings, weekends, and travel as needed for events, games, or special projects.
• Thorough knowledge of program activity and best practices.
• Problem-solving skills; multi-task, work with frequent interruptions, and effective listener.
• Highly effective verbal and written communication skills in the English language.
• Proficiency in the use of basic computer applications relevant to job duties.

Education / Training

• Bachelor's degree in related area and/or equivalent experience/training.

Salary & Benefits

For information on the comprehensive benefits package offered by the University, please visit the University of California's Compensation & Benefits website.

Under California law, the University of California, Berkeley is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience.

The budgeted annual salary or hourly range that the University reasonably expects to pay for this position is $82,800 - $85,000

• This is a 100% FTE position (40 hours/week).
• This is a full-time (40 hours/week) Career position eligible for full UC benefits.

Other Information

• This is not a visa opportunity. This position does not include sponsorship of a new consular H-1B visa petition that would require payment of the $100,000 supplemental fee.
• This position will be governed by the terms and conditions in the agreement for the Communications, Marketing, and Sales Professionals, represented by the UAW.

Mandated Reporter

This position has been identified as a Mandated Reporter required to report the observed or suspected abuse or neglect of children, dependent adults, or elders to designated law enforcement or social service agencies. We reserve the right to make employment contingent upon completion of signed statements acknowledging the responsibilities of a Mandated Reporter.


Conviction History Background

This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.


Misconduct

SB 791 and AB 810 Misconduct Disclosure Requirement: As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations orI have to give it based on the reasoning directly now.


How to Apply


To apply, please submit your resume and cover letter.


Driving Required


Required to hold a valid driver's license, have a driving record that is in accordance with local policies/procedures, and/or enroll in the California Employer Pull Notice Program.