Marketing Manager
Coldstream Exteriors
Job Description
Job Description
Key Responsibilities
Build and manage a multi‐channel marketing strategy (SEO, LSA, PPC, social, direct mail, jobsite marketing, and referral systems)
Optimize cost‐per‐lead and cost‐per‐acquisition across all markets
Manage creative development for ads, landing pages, social content, and print materials
Oversee local SEO, Google Business Profiles, and review generation
Track and report on marketing performance, attribution, and ROI
Coordinate with sales leadership to ensure lead quality and volume align with capacity
Manage vendor relationships (agencies, printers, digital partners)
Support expansion into new markets with geo‐targeted campaigns
Develop jobsite marketing systems (yard signs, banners, door hangers, neighbor campaigns)
Required Experience
3+ years of marketing experience in home services (roofing, solar, HVAC, plumbing, windows, remodeling, etc.)
Proven track record generating leads in competitive local markets
Strong understanding of LSA, PPC, SEO, and paid social
Experience managing creative, messaging, and brand consistency
Ability to analyze data and make ROI‐driven decisions
Comfortable working in a fast‐moving, growth‐focused environment
Coldstream Exteriors is a fast‐growing, family‐owned exterior remodeling company serving Cincinnati, Columbus, and St. Louis. We’re known for premium workmanship, transparent communication, and a reputation that consistently ranks us among the top contractors in every market we enter.
Company Description
Coldstream Exteriors is a fast‐growing, family‐owned exterior remodeling company serving Cincinnati, Columbus, and St. Louis. We’re known for premium workmanship, transparent communication, and a reputation that consistently ranks us among the top contractors in every market we enter.
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