AI, Data foundation & Business Process Solution Lead

Are you ready to shape the future of marketing through artificial intelligence and modern data architecture? Join us as a Marketing Transformation Lead for Home Lending and play a pivotal role in building agile, data-driven marketing operations. You’ll collaborate with cross‑functional teams to deliver innovative solutions, drive campaign automation, and support our vision for advanced marketing capabilities. We value strategic, tech‑savvy leaders who thrive in dynamic environments and are committed to excellence. As a Marketing Transformation Lead – Home Lending, AI & Data Foundation in our Marketing team, you will drive the advancement of marketing capabilities through AI and modern data architecture. You will build foundational data systems, implement AI‑driven campaign execution ecosystems, and collaborate with Marketing, Product, Technology, and Data & Analytics teams to deliver agile, data‑driven marketing operations. Job Responsibilities Develop and execute roadmaps for marketing campaign operational data products Lead the implementation of AI‑ready data architecture to support campaign business processes and automated workflows Partner with Data & Analytics teams to establish unified customer data platforms aggregating operational, audience, and performance data Support the delivery of integrated workflow orchestration connecting legacy and AI‑enabled systems Lead the implementation of AI agents for campaign automation and optimization Drive transformation of content development and asset management leveraging advanced marketing technologies Collaborate with Marketing, Product, Technology, and Data & Analytics teams on platform development and integration Support marketing data and technology governance initiatives, ensuring compliance and risk management Drive stakeholder alignment on transformation priorities and resource allocation Required Qualifications, Capabilities, and Skills Minimum 7 years leading marketing transformation projects with a focus on AI/ML implementation and data architecture Proven experience in technology strategy and execution, including end‑to‑end management from business objectives through Agile delivery of complex, multi‑system integrations Hands‑on expertise with AI/ML, agentic workflows, and marketing automation Strong cross‑functional leadership skills, with the ability to drive alignment across diverse teams Advanced communication skills, with the ability to translate complex technical concepts for senior leadership and drive adoption across stakeholder groups Preferred Qualifications, Capabilities, and Skills Experience with Martech platforms Knowledge of marketing regulations and compliance requirements in financial services or other regulated industries Experience with Agile/Scrum methodologies and product management frameworks Master’s degree or MBA in Information Systems, Data Science, or a related technical field Experience working in multinational organizations Commitment to accuracy and compliance Proven ability to drive process improvements We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission‑based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on‑site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit FAQs for more information about requesting an accommodation. Equal Opportunity Employer/Disability/Veterans Lead AI‑promoted marketing transformation for Home Lending, enhancing systems and automating campaigns. #J-18808-Ljbffr