Account Executive, Programmatic
The E.W. Scripps Company
We are seeking a dynamic and results-driven Account Executive to join our Programmatic Video and Connected TV (CTV) sales team. The ideal candidate will have a strong understanding of the programmatic landscape, excellent communication skills, and a passion for digital advertising. You will be responsible for driving revenue growth by acquiring new clients, managing existing accounts, and delivering exceptional service to ensure client satisfaction and retention.
WHAT YOU'LL DO:- Develop and maintain valuable relationships with national agencies and advertisers
- Identify, prospect, and onboard new clients in the programmatic video and CTV space
- Build strong client relationships by understanding their needs and providing tailored advertising solutions
- Develop and execute sales strategies to achieve revenue targets
- Collaborate with internal teams to ensure seamless campaign execution across Scripps' digital portfolio
- Work closely with marketing, product, and operations teams to align on client objectives
- Use analytics to provide insights and recommendations, demonstrating campaign effectiveness
- Stay informed about industry trends, competitor activities, and new technologies
- Ensure clients receive the highest level of customer care
- BS/BA in related discipline preferred or equivalent years of experience
- Generally 5+ years of experience in related field preferred
- Strong understanding of programmatic advertising technologies, platforms and best practices
- Proven track record of meeting or exceeding sales targets
- Self-motivation with a strong sense of initiative
- Excellent communication, negotiation, and presentation skills
- Strong agency relations, including in-house agency trade desks and programmatic buyers
- Experience with multiple programmatic buying platforms
- Ability to work in a fast-paced environment responding to multiple customer demands
- Data analysis skills to translate insights into actionable results
- Familiarity with advertising analytics tools and CRM software
Annual Salary: $170,000.00 - 190000 Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in New York. ADDITIONAL BENEFITS:
- A career path to grow your professional experiences
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits
- Retirement savings plan with company match
- Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
ABOUT SCRIPPS: The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating connection. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation's largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee and its longtime motto is: "Give light and the people will find their own way." As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
$170k - $190k
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