Data Analyst
$75k - $90kCritical Path Advisors
Data Analyst for an Artist Management Company
Employment type: Full-Time ( On-site, 5 days per week, Nashville, TN)
Salary: $75,000 - $90,000 per year, based on experience.
Reports To: VP, Head of Marketing
Position Summary
Artist management company seeking a data-driven, digitally savvy music professional to lead performance analytics, music research, and strategic insights across its artist roster. This role combines data analytics, music intelligence, and audience development to identify growth opportunities, inform release strategies, and drive measurable results for artists and the company. The ideal candidate is a proactive, strategic thinker who can translate data and emerging digital trends into actionable recommendations, independently lead analytical initiatives, and support artist development.
Key Responsibilities
Performance Analytics & Reporting
- Track daily U.S. and global streaming performance across Spotify, Apple Music, YouTube, and other platforms.
- Analyze social growth, engagement, audience demographics, and content performance.
- Build and maintain reports, dashboards, and performance trackers for internal stakeholders.
- Evaluate campaign effectiveness and identify opportunities to improve artist and release performance.
Music & Market Intelligence
- Analyze new releases to identify early signals of traction, virality, and audience resonance.
- Evaluate pre-release teasing strategies, content rollouts, and release campaigns.
- Develop trend, official sound, and platform-specific reports to inform strategy.
- Research emerging artists, competitors, genres, platform trends, and consumption patterns.
- Support A&R, artist development, and brand partnership initiatives with data-driven insights.
Insights & Strategic Planning
- Translate data into actionable recommendations for artist teams, management, and leadership.
- Identify trends across artists, genres, platforms, and audiences to inform company strategy.
- Develop performance benchmarks and forecasting models to support release planning and growth.
- Use streaming, social, and audience data to identify priority markets and new growth opportunities.
- Evaluate marketing effectiveness and ROI to inform strategic decision-making.
Data & Tools
- Analyze large datasets across streaming, social, audience, and campaign performance.
- Improve data tracking, reporting frameworks, and accessibility of insights.
- Identify opportunities to automate reporting and streamline workflows.
- Evaluate emerging analytics platforms and AI tools to improve efficiency and decision-making.
Qualifications
- 3–5 years of relevant experience in data analytics, digital strategy, music marketing, business intelligence, entertainment, digital media, or audience analytics.
- Strong understanding of the music industry, streaming platforms, social media analytics, UGC, digital culture, and digital music discovery.
- Hands-on experience with Luminate, Co:Brand, and Chartmetric is required.
- Demonstrated ability to independently manage projects and translate analysis into actionable business recommendations.
- Advanced proficiency in Excel or Google Sheets; familiarity with SQL, Python, Tableau, or Power BI is a plus.
- Proven ability to interpret data, identify trends, and communicate findings effectively.
- Strong project management, communication, and organizational skills with exceptional attention to detail.
- Familiarity with AI tools for research, analysis, and workflow optimization.
Ideal Candidate
The ideal candidate combines analytical expertise, critical thinking, and a deep understanding of the music industry. They are proactive, detail-oriented, and comfortable translating complex data into meaningful insights that inform artist strategy, release planning, and business decisions. They take ownership of projects, identify emerging opportunities, and understand how to use data to drive sustainable artist growth.
Measures of Success
- Improved reporting efficiency, data accessibility, and analytical capabilities.
- Improved visibility into streaming performance, audience growth, and engagement.
- Early identification of breakout songs, emerging trends, and growth opportunities.
- More effective release strategies informed by performance data.
- Consistent, actionable reporting that informs artist and company strategy.
$75k - $90k
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