Director, Content Marketing
$166.36k - $234kFastly
Director, Content Marketing
Fastly helps people stay better connected with the things they love. Fastly's edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers' applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly's customers include many of the world's most prominent companies, including GitHub, Yelp, Paramount, and JetBlue.
We're building a more trustworthy Internet. Come join us.
As the Director of Content Marketing, you will lead the team responsible for shaping and scaling Fastly's content. Sitting within the Product Marketing organization, you will direct a high-performing team responsible for our entire global content portfolio, spanning corporate web properties, editorial channels, digital, campaigns, and high-impact thought leadership initiatives. Orchestrating this comprehensive engine, you will translate complex technologies into compelling stories that establish market authority, elevate our website experience, and fuel full-funnel demand generation to engage developers and enterprise executives throughout their entire buyer journey.
Goals:
- Elevate Thought Leadership & Authority: Create deeply insightful, industry-defining content that differentiates Fastly in the market and establishes our technical bench as trusted visionaries.
- Optimize the Digital Web Experience: Ensure our corporate web properties are continuously enriched with high-quality, engaging content that clearly articulates our product value and drives visitor engagement.
- Fuel Full-Funnel Conversion: Produce a balanced pipeline of asset and campaign content that supports both top-of-funnel brand awareness and tactical demand generation performance.
- Translate Technical Complexity: Maintain deep technical accuracy while crafting universal, high-impact insights that resonate with both technical practitioners and business decision-makers.
- Scale Responsibly with AI: Build a modern, high-velocity content operations model that leverages generative AI safely to support output and expand reach without sacrificing quality or brand voice.
What You'll Do:
- Lead and Mentor the Team: Directly manage a talented team of content creators and strategists, providing editorial vision and setting clear performance metrics across thought leadership initiatives, corporate web properties, editorial channels, and multi-channel marketing campaigns.
- Own the Global Editorial Strategy: Architect and oversee Fastly's holistic content strategy, collaborating deeply with Product Marketing, Digital, Field Marketing, and Brand to align content with launch cycles and corporate priorities.
- Direct Web and Campaign Content: Oversee the messaging architecture and copy execution for key corporate website pages, targeted landing pages, and integrated marketing campaigns to maximize digital engagement.
- Drive High-Impact Thought Leadership: Transform Fastly's unique data insights, security research, and technical innovations into proprietary reports, whitepapers, and executive perspectives that capture industry attention.
- Optimize Modern Content Operations: Responsibly integrate generative AI tools into the content workflow to accelerate research, optimize SEO/AEO/GEO variations, and scale content while establishing clear guardrails for accuracy, original thought, and brand voice.
- Manage External Pipelines: Work alongside your team to scale content velocity by cultivating a highly vetted stable of external agencies, technical freelancers, and subject-matter experts.
- Support Flagship Events: Partner with the events and executive teams to ensure the content engine for first-party flagship events deliverables, presentations, and keynotes are high-impact and on-narrative.
What We're Looking For:
- Experience & Industry Scale: 10+ years of experience driving comprehensive content marketing programs (spanning thought leadership, web, and demand assets) for B2B technology, cloud, SaaS, or cybersecurity brands at scale.
- Technical Storytelling Aptitude: A proven ability to interview deep technical experts, decipher complex infrastructure technology, and craft narratives that engage technical personas and business executives.
- Content Operations & Modern Tooling: A proven track record of leveraging generative AI productivity tools responsibly, ensuring editorial integrity, protecting intellectual property, and keeping human creativity at the core of our messaging.
- Design & Copy Collaboration: Experience working closely with creative and design teams, with a sharp eye for how visual layout and copy work together to improve readability and engagement.
- Agency & Freelance Management: Proven success in sourcing, briefing, and managing external technical writers and agencies to deliver multi-medium projects on time and within budget.
- Education: Bachelor's degree in Journalism, Communications, Technical Marketing, Computer Science, or a related field, or equivalent practical experience.
Work Hours:
- This position will require you to be available during core business hours.
Work Location(s) & Travel Requirements:
This position is open to Hybrid And Remote Work Locations.
The preferred locations for this position are:
- San Francisco, CA
- Denver, CO
- New York, NY
- Remote within the US
Fastly currently embraces a largely hybrid model for most roles which allows employees flexibility to split their time between the office and home.
There is a strong preference for Hybrid near a local office. However, we may be willing to consider remote candidates within the US.
This position may require travel as required by your role or requested by your manager.
SF / LA Fair Chance Ordinance Statement
Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Salary:
The estimated salary range for this position is $166,360 to $234,000.
Starting salary may vary based on permissible, non-discriminatory factors such as experience, skills, qualifications, and location.
This role may be eligible to participate in Fastly's equity and discretionary bonus programs.
Benefits:
We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings?
We offer a comprehensive benefits package including medical, dental, and vision insurance. Family planning, mental health support along with Employee Assistance Program, Insurance (Life, Disability, and Accident), a Flexible Vacation policy and up to 18 days of accrued paid sick leave are there to help support our employees. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we offer 12 paid local holidays, 12 paid company wellness days.
Why Fastly?
We have a huge impact. Fastly is a small company with a big reach. Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives . Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.
We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful -- every day.
We are passionate. Fastly is chock full of passionate people and we're not 'one size fits all'. Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more. We love employees for who they are and what they are passionate about.
We're always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply! A fully completed application and resume or CV are required when applying. All job applications must be submitted through our official careers site at . We will never request sensitive information, such as your Social Security number, bank account or credit card information during the application process. All official communication will come from an @ fastly.com or @ recruiting.fastly.com email address.
Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment. Our employment decisions are based on business needs, job requirements and individual qualifications. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, family or parental status, physical or mental disability, political affiliation, protected veteran status
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