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Vice President, Marketing

$228k - $422.05k
Full-time

Johnson & Johnson Innovation Center

At Johnson & Johnsonwe believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented treated and curedwhere treatments are smarter and less invasive andsolutions are our expertise in Innovative Medicine and MedTech we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for more at

As guided by Our Credo Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Multi-Family Marketing

Job Category:

People Leader

All Job Posting Locations:

Boston Massachusetts United States of America Cincinnati Ohio United States of America Danvers Massachusetts United States of America Irvine California United States of America Minneapolis Minnesota United States of America New Brunswick New Jersey United States of America Santa Clara California United States of America

Job Description:

The VP Marketing is responsible for all downstream marketing and commercialization strategies for existing and new Shockwave MedicalIVLproducts thereby ensuring continued high growth of Shockwave as a leader in the cardiovascular MedTech space. The position will report into the VP Global Sales and Marketing and work closely with the President senior staff key opinion leaders and marketing team.

This is a remote role available in all states within the U.S. While specific cities are listed in the Locations section for reference please note that they are examples only and do not limit your application. We invite candidates from any location to apply.

Essential Job Functions

The VP Marketing is accountable for leadership and oversight in these areas:

o Product Marketing: develop essential value proposition product positioning messaging for IVL products and oversee development of marketing campaigns and essential collateral.

o Product Launches: responsible for go-to-market strategies for new IVL products which in addition toabove include pricing inventory planning account targeting and segmentation and sales support.

o Brand Strategy : oversee development and enhancement of corporate and product visual identity and brand voice. Select and optimally manage communications all channels in print digital and social media.

o Marketing Operations: oversee medical conference strategy and investments in associated planning and execution of global and national commercial team meetings and events.

o Product Development Portfolio & Strategy: provide input into product development programs especially for core IVL markets which may include acting as executive sponsor for various PDP programs. market and opportunity assessments market research and physician feedback design input for new products active participation in product development team(s) and portfolio prioritization and planning.

o Communications & PR : Oversee internal communications and public relations functions managing direct team and consultants as needed.

  • Provide critical input into IVL-related evidence strategy including publications and podium planning and investigator-initiated research grants.
  • Provide key strategic direction to scientific communications.
  • Ensure performance and development of multiple teams in addition to marketing functional excellence and growth and retention of key talent.
  • Partner closely with marketing leadership US and EU sales cross-functional colleagues (including clinical manufacturing R&D regulatory and finance) senior management and key physicians.
  • Monitor market trends including competition procedural/market growth reimbursement and emerging technologies.

Requirements


  • Minimum 15 years of experience in a leadership role in medical device environment.
  • BA or equivalent experience is required. MBA or advanced degree is highly desired.
  • Working knowledge of business finances strategic planning strategic marketing and sales product development operations and logistics.
  • Understanding and awareness of healthcare market and competitive environment.
  • Understanding of working in worldwide regulated environment
  • Experience with balloon catheter platforms used for cardiologists interventional radiologists and vascular surgeons is preferred.
  • Medical device experience in the vascular space is preferred.
  • Understanding of PR IR and social media marketing and advertising channels is preferred.
  • Proven ability to design build and manage excellent performance out of a team including goal setting feedback career development and performance management.
  • Strong relationship management communication and interpersonal skills.
  • Comfortable in an entrepreneurial environment with its fast pace and continual change.
  • Operate independently and adaptability to changing requirements.
  • Experience partnering in M&A or acquisition.
  • Experience in both start-up environments and large company preferred.
  • Ability to work in a fast paced environment managing multiple competing priorities
  • Ability to travel up to 30% as required

Fueled by innovation at the intersection of biology and technology were developing the next generation of smarter less invasive more personalized treatments. Ready to join a team thats pioneering the development and commercialization of Intravascular Lithotripsy (IVL) to treat complex calcified cardiovascular disease. Our Shockwave Medical portfolio aims to establish a new standard of care for medical device treatment of atherosclerotic cardiovascular disease through its differentiated and proprietary local delivery of sonic pressure waves for the treatment of calcified plaque.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin disability protected veteran status or other characteristics protected by federal state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants needs. If you are an individual with a disability and would like to request an accommodation please email the Employee Health Support Center () or contact AskGS to be directed to your accommodation resource.

Required Skills:

Preferred Skills:

The anticipated base pay range for this position is :

$228000.00 - $422050.00

Additional Description for Pay Transparency:

Subject to the terms of their respective plans employees are eligible to participate in the Companys consolidated retirement plan (pension) and savings plan (401(k)).

This position is eligible to participate in the Companys long-term incentive program.

Subject to the terms of their respective policies and date of hire employees are eligible for the following time off benefits:

Vacation 120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado 48 hours per calendar year; for employees who reside in the State of Washington 56 hours per calendar year
Holiday pay including Floating Holidays 13 days per calendar year
Work Personal and Family Time - up to 40 hours per calendar year
Parental Leave 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave 80 hours in a 52-week rolling period10 days
Volunteer Leave 32 hours per calendar year
Military Spouse Time-Off 80 hours per calendar year

For additional general information on Company benefits please go to: - Experience:

Exec

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