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Marketing and Communications Manager

$45k - $52.5k

Wildwood Outdoor Education Center

The Marketing & Communications Manager will create compelling content, develop and execute outreach campaigns, strengthen relationships with our community, and promote both mission-driven programs and earned revenue opportunities. From social media and email marketing to storytelling, website updates, and community engagement, this role plays a key part in helping more people discover, connect with, and experience Wildwood.Key ResponsibilitiesDevelop and implement marketing strategies that increase awareness, participation, and revenue for Wildwoods camps, school programs, group rentals, retreats, and special events.Create and deliver engaging content across digital and print channels, including social media, email marketing, website updates, newsletters, photography/video, and other communications materials.Develop and execute digital marketing efforts, including social media strategy, website updates, SEO, Google Business Profile, email campaigns, and analytics to evaluate effectiveness and improve outreach.Maintain consistent branding, messaging, and a strong online presence across all communication channels.Utilize CRM and marketing tools to support audience engagement, track inquiries, and strengthen communication with prospective participants and supporters.Build relationships with schools, community organizations, businesses, and supporters through community outreach, events, and authentic communication.Collaborate with program, development, and administrative teams to promote programs, support organizational initiatives, and manage marketing projects and deadlines.QualificationsBachelors degree in Marketing, Communications, Public Relations, Business, or a related field preferred; equivalent professional experience may substitute.23 years of experience in marketing, communications, digital marketing, nonprofit marketing, or a related field preferred.Experience creating and implementing content across multiple channels, including social media, email marketing, websites, and digital platforms.Working knowledge of marketing and communication tools such as Mailchimp, Little Green Light (or similar CRM), WordPress, Meta Business Suite, and Google Analytics strongly preferred.Strong writing, storytelling, organizational, and project management skills with excellent attention to detail.Ability to work independently, manage priorities, and collaborate effectively with staff, volunteers, vendors, and community partners.Passion for Wildwoods mission and the ability to communicate its impact in an authentic and compelling way.Must pass pre-employment background and driver record checks.Employment DetailsFull-time, year-round position with a hybrid work schedule, including one day per week in our La Cygne, Kansas office and additional on-site presence for events and programming.Occasional evening and weekend work required for community events, programs, and fundraising activities.Comprehensive benefits package including health, dental, life, and disability insurance and a retirement plan.Flexible work schedule available outside of peak programming and event seasons.Salary range: $45,000$52,500 annually, depending on experience and qualifications.Why Join Wildwood?This is an opportunity to help tell the story of a place where kids grow better outside. Wildwood creates transformative outdoor experiences that spark growth, confidence, connection, and a lifelong love of learning for children and youth throughout the Kansas City area. The Marketing & Communications Manager will help more families, schools, businesses, and supporters discover the impact of Wildwood and find meaningful ways to be part of this mission.
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Vacancy posted 3 days ago
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