Social Media Manager

Overview The California Post is seeking a Social Media Manager to help execute the Page Six Hollywood social strategy as we expand to California. This role will report into the Senior Director of Audience Development (California Post), working closely with cross‑functional teams. Responsibilities Execute Page Six Hollywood social strategy by growing top‑of‑audience funnel brand awareness and driving newsletter signups Own the process of creating social creator videos to promote the newsletter, podcast and the social profiles of Page Six Hollywood staff Collaborate with audience development, video and editorial teams, leveraging established and emerging platforms for cutting‑edge social media strategies that align with brand goals, driving content engagement and sign‑ups Interpret data to inform strategies and decision‑making Ensure consistent, correct, and up‑to‑date data reports on an ongoing basis and for campaigns and special events as needed Implement, manage, track and report on social campaigns across networks including but not limited to Meta and TikTok, with a focus on ROI Manage social media inquiries from sales and branded content teams, ensuring timely responses Work seamlessly with editorial, video, design, marketing and product teams to align visual content, enhancing individual brand initiatives Innovate content presentation on social media, experimenting with formats and interactive elements for engaging graphics and videos that showcase P6H content Maintain up‑to‑date proficiency in social media tech and best practices, adapting to tools, algorithms and platform advancements Track and report on internet trends Proactively engage the audience with timely, trend‑inspired content that resonates within the entertainment realm Convey ideas adeptly to both internal and external stakeholders, fostering productive collaboration Responsibilities of this position may adjust with strategy changes. Qualifications At least 5 years of experience managing multiple social media accounts for a major publisher or brand Extensive experience with organic marketing and campaign management Knowledge of micro and macro digital media trends and emerging platforms Proven ability to think strategically and translate strategic goals into actionable social media plans that drive subscriber‑focused results Ability to multitask, balance priorities and thrive in a fast‑paced environment, quickly adapting to changing trends and leveraging them to enhance social media strategies Proficiency in metrics‑based decision‑making with an emphasis on reading and interpreting data Adept at analyzing social media data to identify trends, make informed decisions and refine strategies for optimal engagement Familiarity with Adobe Suite and Meta Business Suite Ability to be both a self‑starter and team player who exhibits strong interpersonal and communication skills Photo and video editing experience and excellent writing and copy‑editing skills Highly organized with exceptional attention to detail Office Requirement This role will be expected to come into the office 5 days a week. The shift schedule for this position will be Monday‑Friday, 9 a.m.–5 p.m. PST. Equal Opportunity Employment All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic. Reasonable Accommodation We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at View email address on click.appcast.io. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates. Compensation Base Pay Range: 75,000 - 85,000 Benefits We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location and other relevant factors. For bonus‑eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions. For benefits‑eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing and more, along with optional benefits to meet the diverse needs of our employees. #J-18808-Ljbffr