Executive Director, Global Experiential, Tom Ford And Couture Brands
$154k - $264.75kFull-time
TOM FORD
The Estée Lauder Companies Inc. is one of the world's leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company's products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.
POSITION OVERVIEW Design and oversee branded experiential retail design and 360 Consumer Experience Formats. This position collaborates closely with Store Design, VM, Consumer Engagement, Education and Regional teams to conceptualize the most innovative and best in class in-store/ at-outpost retail experiences and events.
RESPONSIBILITIES
- Propose and develop experiential retail design in line with Global Brand vision for all Store formats, Outposts, Pop-ups, Retail installations and Beauty Windows.
- Create evergreen & bespoke experiences and services for in-store/at-outpost retail events and consumer engagement touchpoints.
- Oversee consumer journey for all new store locations, events and retail outposts
- Concept HTSM gifting experience for in-store/at-outpost
- Identify applications of new digital technologies to enhance consumer experience
- Ensure customer experience continuity across channels and formats
- Creative oversight of Guidelines for all scales of Beauty PR & Retail Events, offering both Evergreen & Bespoke designs
- Ensure Global Brand vision is upheld at consistent level of excellence while addressing regional parameters and concerns
- Coordinate with visual merchandising, store design, marketing and PR to ensure cohesive brand design identity across experiential formats.
- Actively participate in meetings, with decision making responsibilities.
- Manage high volume workload and prioritize project requirements effectively.
- Ensure clear communication, transfer of information and alignment with regional teams to maintain and build collaborative and efficient process.
- Work across Global Communications, Consumer Engagement and Education functions to conceptualize the most innovative and best in class events that can be tailored for press, consumer and internal.
- Help cascade event guidelines to key stakeholders in a timely and clear manner.
- Looking for a creative individual who also has strategic and detailed thinking.
- Knowledge of design, lighting, sound, video, photography and social media.
- Bachelors degree required.
- 10-12 years experience required.
- At least 3 years of project management experience.
- Actively demonstrate excellence in design vision, execution, and taste level.
- Visualize concepts and ideas through vivid mood boards, sketches, renderings, Photoshop comps, etc.
- Challenges standard practices and applies new and different ways of thinking as necessary.
- Creates and sustains environment of trust and collaboration.
- Actively builds relationships across disciplines and with external partners.
- Flexible and adaptable to changing priorities and design shifts.
- Ability to detail fixtures in realistic and executable fashion.
- Knowledge of materials and methods of fabrication and installation of fixtures and construction.
- 3-d skills essential, preferably Rhino, 2D Vectorworks (or AutoCad) and photoshop proficient.
- Excellent communication skills, ability to speak to creative vision and execution as well as tactical conversations across disciplines.
- Strong organizational skills.
- Knowledge of retail trends and environments.
- Must be able to work independently as well as with the team.
- Must be able to follow projects from inception to completion.
- Must be able to execute several projects at once in a timely and efficient manner.
- An interest in the cosmetic industry, fashion trends, pop culture and new media is neccessary.
- Some public relations/communications experience is helpful, but not required.
Vacancy posted 23 hours ago
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