Sr. Digital Marketing Manager
Robert Half
We are looking for an experienced Sr. Digital Marketing Manager to lead multi-channel marketing initiatives and strengthen digital engagement in Alexandria, Virginia. This contract position with permanent potential is ideal for a strategic marketer who can balance high-level planning with hands-on execution across content, social media, web, and campaign analysis. The right candidate will bring strong storytelling ability, a data-informed mindset, and the confidence to work closely with internal stakeholders to elevate brand visibility and performance.Responsibilities:• Create and drive integrated marketing and communications plans that align messaging, content, and audience outreach across digital channels.• Lead the organization’s social media presence by planning content, fostering engagement, monitoring results, and refining strategy based on performance insights.• Oversee website content enhancements and support ongoing digital improvements to strengthen user experience and online effectiveness.• Measure campaign outcomes using analytics tools and translate findings into practical recommendations that improve future marketing efforts.• Partner with cross-functional teams and subject matter experts to gather input, shape messaging, and ensure campaigns reflect organizational priorities.• Develop compelling written content for digital campaigns, promotions, and brand communications while maintaining consistency in tone and quality.• Support email marketing and paid media initiatives, including channels such as Google Ads and paid social, to expand reach and drive engagement.
$100k - $123k
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$100k
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