Director of Product Marketing and Communications

Director of Product Marketing and Communications

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Job Description Job Alerts Link Job Title: Director of Product Marketing and Communications Posting Start Date: 9/24/26

Join the Future of Workspace Innovation at Haworth
Are you ready to shape the future of how people work, live, and thrive? At Haworth, we're not just creating furniture – we're revolutionizing the way the world interacts with spaces. As a global pioneer in workspace design since 1948, we've been pushing boundaries and redefining possibilities for over seven decades.

We're looking for visionaries like you to help write the next chapter of our story.

Discover more here !

Job Overview

We are currently looking for a Director of Product Marketing and Communications to join our team in Holland, MI.

As Director of Product Marketing and Communications, you will shape how Haworth brings innovation to market, connects with customers, and strengthens its position as a premium global brand.

In this highly visible marketing leadership role, you will lead the Product Marketing & Communications function, translating product innovation and customer insights into compelling go-to-market strategies, differentiated market positioning, and impactful brand storytelling. You will influence how Haworth's products and solutions are introduced, understood, and valued across key markets, helping accelerate growth and deepen customer engagement.

As a strategic partner to executive leadership, you will guide enterprise marketing priorities that support business growth, product strategy, customer experience, and market differentiation. You'll lead a team of product marketing and communications professionals while fostering strong partnerships across Product Management, Sales, Digital Marketing, Brand, and Business Unit leadership. Reporting directly to the Vice President of Global Marketing and Strategy and Corporate Officer, this highly visible leadership role offers the opportunity to influence enterprise strategy, shape marketing capabilities, and help drive Haworth's future growth.

This role is also responsible for aligning and advancing critical functions within the New Product Introduction (NPI) ecosystem, including Product Marketing, Field and Dealer Training, Field and Dealer Communications, and Technical Communications, ensuring a cohesive customer experience and effective go-to-market execution. In partnership with Research and Innovation teams, this leader oversees the Knowledge Marketing function, creating differentiated Knowledge Marketing strategies and knowledge platforms that strengthen customer engagement and market differentiation.

For an experienced marketing leader, this is an opportunity to leave a lasting mark on Haworth's brand, growth strategy, and future direction.

Essential Functions

• Define and Lead Enterprise Product Marketing & Communications Strategy: Establish and execute an integrated product marketing and communications strategy that advances Haworth's