Marketing Coordinator

Manage and optimize Google Ads campaigns Monitor conversions, cost per lead, and campaign performance Build and improve landing pages Analyze website traffic and marketing analytics Improve SEO across multiple websites Maintain and update WordPress websites Create new landing pages Update clinic information, provider bios, and marketing content Monitor website performance, forms, and user experience Design flyers, advertisements, and promotional materials in Canva Create recruitment marketing campaigns Produce newsletters and email marketing campaigns Develop educational marketing content Create AI-generated videos using modern marketing tools Build direct mail campaigns for dentist recruitment Manage incoming dentist leads Coordinate follow up campaigns through email, phone, and text Maintain CRM pipelines and marketing automations Track campaign performance Review CallRail recordings and marketing data Analyze Microsoft Clarity heatmaps and visitor behavior Present monthly marketing reports and recommendations Identify opportunities to improve marketing ROI Support new clinic openings Assist franchise marketing initiatives Create marketing assets for multiple departments Help develop new marketing strategies as the company continues to grow Requirements Five or more years of relevant marketing experience is preferred. Experience with some (or all) of the following is a plus: Google Ads WordPress SEO Google Analytics Google Tag Manager Canva Mailchimp CallRail Microsoft Clarity CRM platforms (Pipedrive preferred) AI marketing tools such as HeyGen or Arcads Core Competencies Demonstrates expertise in managing and optimizing Google Ads campaigns, improving SEO, and utilizing marketing analytics tools to enhance campaign performance. Proficient in creating engaging marketing content and managing CRM platforms to drive lead generation and conversion. Highest-signal resume keywords Google Ads Management SEO Optimization WordPress Maintenance Google Analytics Proficiency CRM Management ATS Optimization Keywords Hard Skills Google Ads SEO WordPress Google Analytics Google Tag Manager Canva Mailchimp CallRail Microsoft Clarity AI Marketing Tools Industry Keywords Marketing Analytics Lead Generation Campaign Performance Email Marketing Direct Mail Campaigns Tools & Technologies Pipedrive HeyGen Arcads #J-18808-Ljbffr