Marketing and Admissions Liaison for Skilled Nursing

Job Description

Job Description

Middle River Health and Rehabilitation Center in South Range, WI is seeking a Marketing and Admissions Liaison to grow our referral network and support census.

In this role, you’ll build and maintain relationships with hospital case managers, discharge planners, physician offices, home health, and hospice providers throughout the Duluth-Superior area. Through regular visits and consistent follow-up, you’ll position Middle River as a trusted choice for short-term rehabilitation and long-term care.

When referrals come in, you’ll respond promptly and coordinate with our nursing and business office teams on clinical and payer review, guiding each admission through to completion. You’ll also lead facility tours and serve as a knowledgeable, compassionate point of contact for prospective residents and their families.

You’ll track referral sources, conversion rates, and census trends, and report results to leadership on a weekly basis.

Qualifications:

• Experience in healthcare marketing, admissions, or sales (SNF, hospital, home health, or hospice preferred)

• Strong communication and relationship-building skills

• Organized, self-directed, and dependable with follow-through

• Working knowledge of Medicare, Medicaid, and managed care preferred

• Valid driver’s license and reliable transportation

Compensation: $60,000–$72,000 per year, based on experience.

Benefits include health, dental, and vision insurance, a 401(k) with company match, paid time off and holidays, and an employee referral bonus.

Full-time, on-site in South Range, WI.

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