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Senior/Associate Brand Manager (Multiple Brands)

$105k - $115k

SupportFinity™

Senior/Associate Brand Manager (Multiple Brands) Danone | Posted Mar 2 | Full-time | White Plains | Negotiable | Master (>10 yrs) About The Job The Sr./Associate Brand Manager will be a key member of our Brand Management team, who can adapt to new environments and teams and has the passion to work on a brand that will bring a positive impact to the world. This role will include managing high impact projects, including but not limited to product renovation, line extension launches, brand design, enterprise strategies, and the day-to-day business activity (e.g., sales performance analysis, volume forecasting, budget management, etc.). The ideal candidate will be both analytical and strategic, able to turn data findings into strategically told stories to influence senior leaders. They will demonstrate leadership of their responsibilities and projects, acting pragmatically and influencing across the organization to deliver with excellence. They will be a growth‑minded leader who demonstrates grit, thinks and acts in a disciplined, yet disruptive way, and who can thrive in a fast‑paced, dynamic environment. This role is part of a rotation program with the first assignment being to be determined upon hire and can be based in either of our HQ locations Louisville, CO or White Plains, NY. The expected duration of each rotation is between 12 and 24 months and will be determined by a combination of matching development opportunities and exposure to different marketing competencies, and meeting business needs and priorities. Responsibilities Identifying key trends and analyzing market opportunities. Developing strong stories to sell in product ideas both internally and externally. Developing opportunities to explore innovation trends in the real world. Developing total enterprise strategies and multi‑year platform innovation. Serve as the hub‑of‑the‑wheel to drive collaboration with cross‑functional teams to develop and execute multiple projects in parallel. Building effective relationships with key internal and external partners. Manage budget in close collaboration with finance and team. Partner with Brand team and key cross‑functional stakeholders to manage media campaigns and integrated marketing execution, tracking, reporting and optimization. Leading critical portfolio management projects (including but not limited to line extensions, packaging updates, and minor renovations) with cross‑functional stakeholders. Serve as the voice of the business by leading data analytics and reporting efforts; performing consumer, customer, and competitive analysis; monitoring key performance metrics; and managing ad‑hoc requests. Responsible for P&L oversight, forecasting and GPS/demand planning with guidance from Brand Manager. Contribute strong POV on media strategies and consumer targeting to guide tactical planning efforts. Manage marketing activities inclusive of owned, earned, and paid media channel tactics. About You MBA required or 3+ years of marketing experience in lieu of MBA. 2+ years of brand management required. Food & Beverage CPG experience preferred. Must reside in New York or Denver Metro area. Agility ability to adapt quickly to different teams and Brand missions, driving for performance and providing business continuity. Flexibility open to supporting various brands (of various size/scope, etc.) and consistently changing focus area (brand/BU) via short‑term assignments. Strong communication and storytelling skills (written and verbal). Proven leadership capability. Collaborative team player, with experience leading cross‑functional teams. Strong business acumen. Results oriented and able to respond quickly to changing marketplace dynamics. Strategic influencing abilities. Ability to analyze / lead the business from a marketing and general management perspective. Strong MS PowerPoint and Excel skills. Compensation & Benefits Base compensation range: $105,000 - $115,000 commensurate with experience. Additional benefits include a performance‑based bonus and a comprehensive benefits package: Medical, Dental, Vision, Prescription Drug Coverage, 401(k) Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave. Danone offers a hybrid work environment with opportunities for remote and in‑office work. Equal Opportunity Employer Danone North America is proud to be an Equal Opportunity employer. It is our policy to give equal employment opportunities to all qualified persons without regard to legally protected characteristics, or any other consideration made unlawful by applicable federal, state/provincial and/or local law. For our EEO policy statement and your EEO rights under law consult the company website. #J-18808-Ljbffr SupportFinity™

Vacancy posted 1 day ago
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