Senior Merchant (New York)

Senior Merchant

Merchandising | Full-Time

Reports to: Senior Director of Merchandising | Location: NYC HQ (Hybrid — 3 days in-office / 2 days remote) | Manages one direct report | Salary $90,000 - $120,000

POSITION OVERVIEW

The Senior Merchant is a strategic product leader responsible for shaping and executing merchandising strategies across seasonal categories, core collections, and long-range product roadmaps.

This role combines strong product instincts with commercial analysis to build compelling assortments, improve business performance, and keep cross-functional teams aligned. The ideal candidate is comfortable operating with autonomy, making confident product decisions, and presenting a clear point of view and recommendations to senior leadership.

WHAT YOU'LL DO

Product and Merchandising Strategy

• Own merchandising strategy for seasonal roadmaps, aligned with company goals and the Roller Rabbit brand vision.
• Translate business objectives into clear category, delivery, SKU, silhouette, color, and price-point strategies.
• Partner with the Senior Director of Merchandising on assortment architecture, category priorities, pricing, margin, and growth opportunities.
• Bring a strong product point of view to the development process and make confident, timely assortment and design decisions with appropriate autonomy.
• Use customer insights, market trends, competitive research, and historical performance to identify opportunities and guide product direction.
• Provide competitive analysis across price points, silhouettes, fabrications, and category to keep the assortment sharp and on trend.
• Own the ongoing strategy and evolution of core styles and colorways.

Business Performance and Reporting

• Lead weekly and monthly business reviews, clearly communicating performance, risks, opportunities, and recommended actions.
• Build and present seasonal and category hindsights that translate results into strategies for future assortments, buys, pricing, and product lifecycle decisions.
• Analyze sales, sell-through, inventory, margin, and productivity to identify growth opportunities and areas of underperformance.
• Partner with Buying, Planning and Allocation on seasonal buys, reorders, and inventory actions.
• Present merchandising strategies, performance insights, and recommendations to senior leadership with clarity and confidence.

Cross-Functional and Team Leadership

• Serve as a key merchandising liason to Design, Production/Product Development, Planning, Marketing, Retail, providing clear direction from concept through commercialization.
• Keep teams aligned to product roadmaps, milestones, SKU targets, and key decisions while proactively surfacing risks.
• Collaborate closely with Planning and Allocation, Marketing, Ecommerce & Retail to support product launches and commercial priorities.
• Develop and share product knowledge with store and ecommerce teams to support sell-through and a consistent customer experience.
• Manage, coach, and develop one direct report, setting clear priorities and building their product, analytical, and operational capabilities.
• Maintain accurate, organized merchandising data and tools while driving improvements to team processes, calendars, and reporting.

WHAT YOU BRING

• Bachelor's degree in fashion merchandising, business, marketing, or a related field preferred.
• 6–8+ years of experience in fashion merchandising, buying, or a related retail role, with increasing ownership of categories and assortments.
• Prior experience managing, coaching, or formally developing at least one team member.
• Proven ability to develop assortment strategies and drive sales, margin, and inventory productivity.
• Excellent analytical and reporting skills, with the ability to turn data into clear recommendations and actions.
• Strong product instincts and taste level, with an understanding of fashion trends, customer behavior, and brand-building.
• Well versed in fabrics, fit, and construction, with a passion for product and brand storytelling.
• Excellent communication, organization, and project management skills, with the ability to influence cross-functional and senior stakeholders.
• Advanced proficiency in Microsoft Excel and PowerPoint; experience with Shopify, Report Pundit, and NetSuite is a plus.

OUR BEST FIT CANDIDATE

• Balances creative product instinct with rigorous commercial thinking.
• Takes ownership, anticipates needs, and brings solutions.
• Is decisive and comfortable operating autonomously while knowing when to align or escalate.
• Communicates with clarity and builds trust across creative, operational, and leadership teams.
• Thrives in a hands-on, fast-paced, and entrepreneurial environment.

WHAT WE OFFER

• Medical, dental, and vision coverage
• Unlimited PTO
• Company discount and allowance

Roller Rabbit is a fashion and lifestyle retail brand under the Vivid Group portfolio. This role reports directly to the Senior Director of Merchandising and partners closely with Design, Production/Product Development, Planning, Buying, Allocations, Marketing, Ecommerce & Retail. Salary Range: $90,000 – $120,000 base, commensurate with experience, plus performance bonus. Based at our NYC headquarters on a hybrid schedule (3 days in-office / 2 days remote).