Sales Manager (manufactured homes community)

Job Description

Job Description

Riverbrook | New Haven, MI

If you know how to build a pipeline, stay close to every prospect, and close the sale, we should talk.

Windward Communities has an expansive portfolio of manufactured home communities across the country. 23 communities with over 9,000 sites and positioned to grow in the future. Each community is tailored to the local area with features such as a community clubhouse, swimming pool, playground, dog park, picnic area, and walking trails. We are dedicated to providing a safe, attractive, affordable place for families to call home. Check us out at 

At Riverbrook, you’ll find a comfortable community where you can enjoy more space, modern conveniences, and a neighborhood atmosphere. Spend time outdoors, relax in your own space, connect with neighbors, or explore everything the surrounding area has to offer. With affordable homes and a welcoming setting, Riverbrook makes it easier to find a place you’re proud to call home. We are looking for a Sales Manager who can build relationships and convert qualified prospects into residents. 

You will own the sales process from inquiry through move-in. That means maintaining frequent prospect communication, understanding motivations, addressing objections, developing clear closing strategies, and moving opportunities forward. You will also strengthen referral relationships, shape local marketing activity, and help build a sales-minded culture across the community while remaining accountable for occupancy and revenue results.

*The Sales Manager role includes base salary + bonus/commission + benefits

Daily sales activity.   Make proactive calls, respond promptly to new inquiries, and maintain consistent follow-up through phone, email, and personal conversations. Keep every qualified prospect engaged and moving toward a decision.

Tours, presentations, and closing.   Schedule visits, conduct compelling tours and home visits, connect the community's benefits to each prospect's needs, address objections, ask for the sale, and secure commitments.

Pipeline ownership.   Manage qualified leads from initial inquiry through move-in. Review each opportunity regularly, establish clear next steps, and adjust closing strategies when progress stalls.

Local outreach and referral growth.   Build productive relationships with professionals, organizations, and other referral sources that can introduce qualified prospects to the community.

Sales goals and performance.   Drive progress against goals for move-ins, occupancy, revenue, inquiries, tours, calls, outreach, events, and conversion. Use activity and results to identify where additional action is needed.

CRM and reporting discipline.   Keep prospect activity current in the customer relationship management system, review the pipeline consistently, and complete accurate, timely reports.

Move-in coordination.   Connect new residents and families with the right team members and share the information needed to support paperwork, residence readiness, and individual requests.

Community leadership and accountability. Contribute to daily leadership meetings, scheduled sales calls, company training, and community events.

What you'll bring

A proven record of closing sales. At least three years of sales and marketing experience with demonstrated success meeting goals, advancing prospects, asking for commitments, and converting opportunities into sales.

Confident, persistent communication.   The ability to make calls, respond quickly, follow up consistently, and communicate effectively with prospects and families by phone, email, and in person.

Strong sales judgment.   The ability to uncover motivations, recognize decision barriers, handle objections, create urgency appropriately, and know when and how to ask for the sale.

Creative local marketing.   Energy and resourcefulness in generating interest through outreach, events, partnerships, and other community-specific strategies.

Strong sales-process habits.   The organization and follow-through to manage multiple prospects, maintain accurate CRM activity, review next steps, and keep opportunities moving.

Leadership and collaboration.   A team-oriented approach to coaching others, solving problems, and building shared accountability for the community's sales results.

Technology readiness.   Proficiency with Microsoft Office and the ability to work effectively in marketing and customer-tracking systems such as Salesforce or other CRMs.

Education and travel requirements.   College degree is preferred, not required. A valid driver's license, clean driving record, and automobile insurance are required.

Ready to build the pipeline and close home sales at Riverbrook? Bring us your sales judgment, follow-through, and ability to earn a prospect's commitment. Apply today to become the Sales Manager at Riverbrook.